ClickFunnels vs Kajabi
ClickFunnels and Kajabi are both creator monetization tools. ClickFunnels is aimed at creators and small businesses, while Kajabi is aimed at creators. ClickFunnels costs less, from $97/mo versus $179/mo for Kajabi.
Sales funnel builder with checkout, email, courses and CRM
All-in-one knowledge commerce platform
| Pricing | Paid · $97 | Paid · $179 |
| Starting price | $97/mo | $179/mo |
| Free plan | No | No |
| Free trial | 14 days | 14 days |
| Built for | Creators, Small businesses, Freelancers, Agencies, E-commerce | Creators |
| Platforms | web | web, ios, android |
| Country | US · 2014 | US · 2010 |
| Rating | — | — |
Choose ClickFunnels if
Coaches, course creators and small online businesses that want to build, sell and deliver offers in one funnel-focused system.
- Replaces separate page builder, checkout, email and course tools
- Upsells and order bumps raise average order value with little setup
- Large community, templates and training around the product
Look elsewhere if: Teams that only need landing pages or a brand-led website (Leadpages, Unbounce, Webflow).
Choose Kajabi if
Established creators and knowledge entrepreneurs with revenue who want one system.
- Truly all-in-one; fewer tools to manage
- No transaction fees
- Strong funnels and email for selling
Look elsewhere if: Beginners validating a first course or those happy with best-of-breed tools.
ClickFunnels vs Kajabi pricing
ClickFunnels
- Launch$97/mo$81/mo billed annually; 1 workspace, 10K contacts, 3 courses
- Scale$197/mo$164/mo billed annually; 5 workspaces, 75K contacts, 6 courses
- Optimize$297/mo$248/mo billed annually; 10 workspaces, 150K contacts
- Dominate$5,997/yrAnnual only; 20 workspaces, 400K contacts, 1.2M emails/mo
Kajabi
- Basic$179/mo$143/mo billed annually; 5 products, 2,500 contacts, 2 admins
- Growth$249/mo$199/mo billed annually; 50 products, 25,000 contacts
- Pro$499/mo$399/mo billed annually; unlimited products, 100,000 contacts
ClickFunnels · Key features
- Drag-and-drop funnel builder with opt-in, sales and thank-you pages
- Order forms with one-click upsells, downsells and order bumps
- Courses, membership areas and community groups for digital products
- Email broadcasts, sequences and visual workflow automations
- Sales CRM with pipelines, appointments and calendars
- Online store for physical and digital products
Cons
- Entry plan at $97 a month is costly next to page builders
- Contact and email caps push growing lists to higher plans
- Templates lean toward a hard-sell direct-response style
Kajabi · Key features
- Courses, coaching, communities, podcasts and memberships
- Website, landing pages and funnel builder
- Email marketing with automations and segmentation
- Checkout, payment plans, coupons; 0% transaction fees
- Analytics, affiliates and branded mobile app
- Creator Studio AI for repurposing content
Cons
- Expensive for beginners
- Contact and product limits per tier
- Email features trail dedicated tools
ClickFunnels vs Kajabi: FAQ
Which is cheaper, ClickFunnels or Kajabi?
ClickFunnels starts at $97/mo and Kajabi at $179/mo. Both prices are checked on the vendors' own pricing pages.
Do ClickFunnels and Kajabi have a free plan?
ClickFunnels has no free plan, a 14-day free trial. Kajabi has no free plan, a 14-day free trial.
Which is better for small businesses, ClickFunnels or Kajabi?
ClickFunnels lists small businesses as a core audience, while Kajabi is aimed more at creators.