Happy Valley

Causo vs Reply.io

Causo and Reply.io are both sales engagement & outbound tools. Causo is aimed at small businesses and freelancers, while Reply.io is aimed at small businesses and agencies. Causo costs less, from $19/mo versus $59/mo for Reply.io. Only Causo has a free plan.

Causo

AI prospecting agent that researches leads with sources, plus MCP

Reply.io

Multichannel cold outreach with an AI SDR for B2B sales teams

PricingFreemium · $19Paid · $59
Starting price$19/mo$59/mo
Free planYesNo
Free trial—14 days
Built forSmall businesses, Freelancers, AgenciesSmall businesses, Agencies, Freelancers
Platformswebweb
CountryGB · 2025— · 2014
Rating——

Choose Causo if

Founders and small sales teams prospecting into niche markets who want sourced research rather than raw database filters.

  • Finds companies in niches that static databases miss
  • Every match comes with sources you can check
  • Low $19 entry plan and a free start without a card

Look elsewhere if: Sales teams that need a huge contact database, CRM sync and full multichannel sequencing (Apollo, ZoomInfo).

Choose Reply.io if

SMB outbound teams and lead-gen agencies that want email, LinkedIn, calling and an AI SDR in one platform at mid-market prices.

  • Email, LinkedIn and calls in one sequence builder
  • Pricing by active contacts with unlimited sends
  • Deliverability tooling and domain buying built in

Look elsewhere if: Large enterprise sales orgs needing deep forecasting and governance, or teams that only send cold email (Outreach or Instantly).

Causo vs Reply.io pricing

Causo

  • Free$050 one-time tokens, 20 agent messages, 1 mailbox, no card
  • Let me try$19/mo100 tokens/mo, unlimited agent messages, CSV export
  • Founder's Delight$79/mo500 tokens/mo, up to 3 mailboxes, top-ups $0.30/token
  • Serious Business$259/mo2,000 tokens/mo, up to 5 mailboxes, top-ups $0.30/token
  • EnterpriseCustomCustom tokens, unlimited mailboxes, team workspace

Reply.io

  • Email Volume$59/mo$49 billed annually; 1,000 active contacts, unlimited emails
  • Multichannel$99/user/mo$89 billed annually; email, LinkedIn, calls, SMS, 5 mailboxes
  • AI SDR$500/moBilled annually; Jason AI SDR, 1,000 active contacts
  • Agency Core$210/moUnlimited client workspaces and users; LinkedIn $69/account

Causo · Key features

  • Plain-language ideal customer search across public web sources
  • Sourced evidence explaining why each company matches
  • Decision-maker lookup with email verification
  • Research-based outreach drafts you edit before sending
  • Connected mailboxes and one-token outreach sequences
  • Remote MCP server for Claude, ChatGPT, Cursor and Codex

Cons

  • No CRM integration named on the site
  • Tokens run out quickly on large prospect lists
  • Prices are marked early bird and may change

Reply.io · Key features

  • Multichannel sequences with email, LinkedIn, calls, SMS and WhatsApp tasks
  • Jason AI SDR that prospects, writes emails and handles replies
  • Built-in B2B contact database with intent and technology filters
  • Unlimited mailboxes with inbox rotation, warm-up and health checks
  • Domain and mailbox purchase with SPF, DKIM and DMARC setup
  • AI reply categorization, icebreakers and sequence builder

Cons

  • LinkedIn, calls and data credits add up as paid add-ons
  • AI SDR plan is expensive for small teams
  • Interface has many settings and takes time to learn

Causo vs Reply.io: FAQ

Which is cheaper, Causo or Reply.io?

Causo starts at $19/mo and Reply.io at $59/mo. Both prices are checked on the vendors' own pricing pages.

Do Causo and Reply.io have a free plan?

Causo has a free plan. Reply.io has no free plan, a 14-day free trial.

Not sure yet?