Canny vs Yotpo
Canny and Yotpo are both customer feedback & roadmaps tools. Canny is aimed at small businesses and enterprise, while Yotpo is aimed at E-commerce and small businesses. Canny costs less, from $79/mo versus $89/mo for Yotpo. Both have a free plan.
Feature request boards and roadmaps
Product reviews, UGC and loyalty programs for e-commerce brands
| Pricing | Freemium · $79 | Freemium · $89 |
| Starting price | $79/mo | $89/mo |
| Free plan | Yes | Yes |
| Free trial | — | — |
| Built for | Small businesses, Enterprise | E-commerce, Small businesses, Enterprise |
| Platforms | web | web |
| Country | US · 2017 | US · 2011 |
| Rating | — | — |
Choose Canny if
Product teams at growth-stage SaaS with integration needs and budget.
- Mature and widely trusted
- Deep integrations with support and dev tools
- AI reduces feedback triage effort
Look elsewhere if: Early startups on a budget (Featurebase, Sleekplan) or teams wanting feedback inside their PM tool (Productboard).
Choose Yotpo if
Growing Shopify and mid-market e-commerce brands that want reviews, UGC and loyalty managed in one platform.
- Reviews and loyalty from one vendor with shared customer data
- Mature, customizable on-site widgets
- Strong Shopify and Shopify Plus support
Look elsewhere if: Small stores that only need low-cost reviews or a simple referral program (ReferralCandy, GrowSurf, Klaviyo Reviews).
Canny vs Yotpo pricing
Canny
- Free$025 tracked users, 5 managers, unlimited boards
- Pro$79/moStarting price, billed yearly; 100+ tracked users, 10 managers
- BusinessCustomBilled yearly; 5,000+ tracked users, SSO, CRM integrations
Yotpo
- Reviews Free$0Limited plan for up to 50 orders per month
- Reviews Starter$89/moUp to 500 orders/mo; branded reviews and on-site display
- Reviews Pro$169/moAdds Google seller ratings and AI display and writing tools
- Loyalty & ReferralsFrom $199/moFree plan available; paid tiers start at $199/mo
- Premium / EnterpriseCustomAI summaries, syndication, dedicated CSM, custom API
Canny · Key features
- Feedback boards with voting and comments
- Prioritization with impact scores and revenue data
- Public roadmap and changelog
- Autopilot: AI deduplication and feedback extraction from support tools
- Integrations with CRMs, support and issue trackers
- User segmentation and custom fields (paid plans)
Cons
- Growth features are expensive
- Tracked-user limits on lower tiers
- UI customization is limited
Yotpo · Key features
- Automated review request emails with photo and video upload
- On-site star ratings, review widgets and Q&A
- Google seller ratings and review syndication to retailers
- AI review summaries and AI-assisted review writing for shoppers
- Points, VIP tiers, rewards and refer-a-friend programs
- Discover tracking of how AI assistants recommend your products
Cons
- Paid tiers are pricey compared with review-only apps
- Order caps push growing stores into higher plans quickly
- Premium and Enterprise need sales calls and custom quotes
Canny vs Yotpo: FAQ
Which is cheaper, Canny or Yotpo?
Canny starts at $79/mo and Yotpo at $89/mo. Both prices are checked on the vendors' own pricing pages.
Do Canny and Yotpo have a free plan?
Yes, both Canny and Yotpo have a free plan; paid plans add more usage and features.