Happy Valley

Canny vs SurveySparrow

Canny and SurveySparrow are both customer feedback & roadmaps tools aimed at small businesses and enterprise. SurveySparrow costs less, from $19/mo versus $79/mo for Canny. Both have a free plan.

Canny

Feature request boards and roadmaps

SurveySparrow

Conversational surveys, NPS and CX feedback for growing teams

PricingFreemium · $79Freemium · $19
Starting price$79/mo$19/mo
Free planYesYes
Free trial—14 days
Built forSmall businesses, EnterpriseSmall businesses, Enterprise, Agencies
Platformswebweb, ios, android
CountryUS · 2017—
Rating——

Choose Canny if

Product teams at growth-stage SaaS with integration needs and budget.

  • Mature and widely trusted
  • Deep integrations with support and dev tools
  • AI reduces feedback triage effort

Look elsewhere if: Early startups on a budget (Featurebase, Sleekplan) or teams wanting feedback inside their PM tool (Productboard).

Choose SurveySparrow if

SMB and mid-market teams that want engaging surveys plus NPS and employee feedback in one platform without Qualtrics-level cost.

  • Chat-style surveys often feel more engaging than long forms
  • Covers customer, employee and market research in one tool
  • Strong integrations with CRM and help desk tools

Look elsewhere if: Teams needing month-to-month billing, enterprise research panels or design-heavy marketing forms (SurveyMonkey, Typeform, Qualtrics).

Canny vs SurveySparrow pricing

Canny

  • Free$025 tracked users, 5 managers, unlimited boards
  • Pro$79/moStarting price, billed yearly; 100+ tracked users, 10 managers
  • BusinessCustomBilled yearly; 5,000+ tracked users, SSO, CRM integrations

SurveySparrow

  • Free$01 user, 3 active surveys, 75 responses per quarter
  • Basic$19/moBilled yearly; 1 user, 2,500 responses
  • EnterpriseCustomCustom responses, SSO and advanced CX features

Canny · Key features

  • Feedback boards with voting and comments
  • Prioritization with impact scores and revenue data
  • Public roadmap and changelog
  • Autopilot: AI deduplication and feedback extraction from support tools
  • Integrations with CRMs, support and issue trackers
  • User segmentation and custom fields (paid plans)

Cons

  • Growth features are expensive
  • Tracked-user limits on lower tiers
  • UI customization is limited

SurveySparrow · Key features

  • Conversational surveys that show one question at a time
  • NPS, CSAT and CES programs with automated follow-ups
  • 360-degree employee assessments and pulse surveys
  • Offline survey apps for iOS and Android field work
  • Distribution by email, SMS, WhatsApp, web embed and links
  • In-app SpotChecks micro-surveys for websites and products

Cons

  • No monthly billing; only quarterly or yearly plans
  • Response caps on lower tiers fill up quickly
  • Higher-tier pricing is hard to find and often quote-based

Canny vs SurveySparrow: FAQ

Which is cheaper, Canny or SurveySparrow?

SurveySparrow starts at $19/mo and Canny at $79/mo. Both prices are checked on the vendors' own pricing pages.

Do Canny and SurveySparrow have a free plan?

Yes, both Canny and SurveySparrow have a free plan; paid plans add more usage and features.

Not sure yet?

Canny vs SurveySparrow (2026): Pricing and Features