Apollo.io vs Hunter
Apollo.io and Hunter are both sales engagement & outbound tools. Apollo.io is aimed at small businesses and enterprise, while Hunter is aimed at small businesses and freelancers. Hunter costs less, from $49/mo versus $59/mo for Apollo.io. Both have a free plan.
B2B contact database with sequences and dialer
Find and verify professional email addresses
| Pricing | Freemium · $59 | Freemium · $49 |
| Starting price | $59/mo | $49/mo |
| Free plan | Yes | Yes |
| Free trial | — | — |
| Built for | Small businesses, Enterprise | Small businesses, Freelancers |
| Platforms | web | web |
| Country | US · 2015 | FR · 2015 |
| Rating | — | — |
Choose Apollo.io if
Startups and SMB sales teams who need data and outreach without ZoomInfo budgets.
- Data plus engagement in one affordable tool
- Generous free tier
- Fast prospect list building
Look elsewhere if: Enterprises needing highest-accuracy phone data or complex orchestration (Clay + Outreach).
Choose Hunter if
Marketers, recruiters and founders who need reliable email finding.
- Accurate email finding and verification
- Simple and fast
- GDPR-conscious
Look elsewhere if: Full sales engagement or phone data (Apollo, Lusha).
Apollo.io vs Hunter pricing
Apollo.io
- Free$0Light usage, limited credits and contact database
- Basic$59/user/mo$49/mo billed annually; email sequencing, core integrations
- Professional$99/user/mo$79/mo billed annually; AI features, dialer, call recording
- CustomCustomCustom volumes, SSO, advanced security, API access
Hunter
- Free$050 credits/mo, 1 email account
- Starter$49/mo$34/mo billed annually; 2,000 credits/mo
- Growth$149/mo$104/mo billed annually; 10,000 credits/mo
- Scale$299/mo$209/mo billed annually; 25,000 credits/mo
- EnterpriseCustomCustom credits and accounts
Apollo.io · Key features
- Searchable database with 65+ filters and buying intent
- Email sequences with A/B tests and deliverability tools
- Dialer, call recording and conversation intelligence
- Chrome extension for LinkedIn and websites
- CRM enrichment and two-way sync
- AI research, writing and workflows
Cons
- Mobile number accuracy varies
- Credit limits on higher-value data
- Deliverability depends on your setup
Hunter · Key features
- Domain Search for company email patterns
- Email Finder by name and domain
- Email Verifier with confidence scores
- Simple cold email campaigns
- Chrome extension
- Bulk tasks and API
Cons
- No phone numbers
- Smaller database than Apollo
- Campaigns are basic
Apollo.io vs Hunter: FAQ
Which is cheaper, Apollo.io or Hunter?
Hunter starts at $49/mo and Apollo.io at $59/mo. Both prices are checked on the vendors' own pricing pages.
Do Apollo.io and Hunter have a free plan?
Yes, both Apollo.io and Hunter have a free plan; paid plans add more usage and features.