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ActiveCampaign vs Systeme.io

ActiveCampaign and Systeme.io are both email marketing tools. ActiveCampaign is aimed at small businesses and E-commerce, while Systeme.io is aimed at creators and freelancers. Systeme.io costs less, from $17/mo versus $19/mo for ActiveCampaign. Only Systeme.io has a free plan.

ActiveCampaign

Email marketing and automation platform for SMBs and ecommerce

Systeme.io

All-in-one funnels, email and course platform with a free plan

PricingPaid · $19Freemium · $17
Starting price$19/mo$17/mo
Free planNoYes
Free trial14 days—
Built forSmall businesses, E-commerce, AgenciesCreators, Freelancers, Small businesses
Platformsweb, ios, androidweb
CountryUS · 2003IE · 2018
Rating——

Choose ActiveCampaign if

Small and mid-sized businesses and ecommerce brands that want sophisticated, behaviour-based email and SMS automation at a mid-range price.

  • One of the most powerful automation builders in its price range
  • Strong ecommerce triggers and deep integrations
  • AI agents included on every plan

Look elsewhere if: Teams sending simple newsletters to large lists on a tight budget, or wanting a full CRM suite (MailerLite, Brevo, HubSpot).

Choose Systeme.io if

Solo creators and coaches who want funnels, email, courses and affiliates in one low-cost account.

  • Free plan that never expires and includes 2,000 contacts
  • Unlimited email sending on every plan, even Free
  • Replaces separate funnel, email, course and affiliate tools

Look elsewhere if: Brands that need advanced email segmentation or pixel-perfect page design (Kit, Leadpages, Kajabi).

ActiveCampaign vs Systeme.io pricing

ActiveCampaign

  • Starter$19/mo$15/mo billed annually; 1,000 contacts, 1 seat
  • Plus$59/mo$49/mo annually; landing pages, SMS add-on, 1 seat
  • Pro$99/mo$79/mo annually; predictive sending, attribution, 3 seats
  • Enterprise$179/mo$145/mo annually; SSO, HIPAA support, 5 seats

Systeme.io

  • Free$02,000 contacts, 3 funnels, 1 course, unlimited emails
  • Startup$17/mo$170/yr billed annually; 5,000 contacts, 10 funnels, 5 courses
  • Webinar$47/mo$470/yr billed annually; 10,000 contacts, 50 funnels, webinars
  • Unlimited$97/mo$970/yr billed annually; unlimited contacts, funnels, courses

ActiveCampaign · Key features

  • Visual automation builder with branching, goals and split tests
  • Triggers from site visits, purchases, forms, tags and CRM events
  • Email, SMS and WhatsApp messaging from one platform
  • Active Intelligence AI agents for segments, automations and brand kits
  • Predictive sending and conditional content on Pro
  • Landing pages and site messages from the Plus plan

Cons

  • Costs climb quickly as contact lists grow
  • CRM pipelines and transactional email are extra
  • Starter and Plus include only one seat

Systeme.io · Key features

  • Drag-and-drop sales funnels with order bumps, upsells and downsells
  • Unlimited email sending with broadcasts, sequences and tag automation
  • Online course and community builder with a members area
  • Website and blog builder hosted on your own custom domain
  • Built-in affiliate program management with commission tracking
  • Evergreen automated webinars on the Webinar plan and above

Cons

  • Templates and design flexibility lag behind dedicated page builders
  • Email segmentation and deliverability tooling are basic
  • Reporting and analytics are thin for growing businesses

ActiveCampaign vs Systeme.io: FAQ

Which is cheaper, ActiveCampaign or Systeme.io?

Systeme.io starts at $17/mo and ActiveCampaign at $19/mo. Both prices are checked on the vendors' own pricing pages.

Do ActiveCampaign and Systeme.io have a free plan?

ActiveCampaign has no free plan, a 14-day free trial. Systeme.io has a free plan.

Not sure yet?