Seobility vs Similarweb
Seobility and Similarweb are both SEO tools tools. Seobility is aimed at small businesses and freelancers, while Similarweb is aimed at enterprise and agencies. Both have a free plan.
Affordable site audit and rank tracking
Website traffic, competitor and market intelligence for marketers
| Pricing | Freemium | Freemium · $129 |
| Starting price | Not published | $129/mo |
| Free plan | Yes | Yes |
| Free trial | 14 days | 7 days |
| Built for | Small businesses, Freelancers | Enterprise, Agencies, Small businesses |
| Platforms | web | web |
| Country | DE · 2013 | IL · 2007 |
| Rating | — | — |
Choose Seobility if
Small sites and freelancers needing audits and monitoring.
- Free plan with real crawling
- Clear explanations
- Affordable premium
Look elsewhere if: Large-scale competitive research.
Choose Similarweb if
Marketing, strategy and investment teams that need competitor and market-level traffic intelligence rather than only SEO data.
- Unique market-level traffic data for competitors and whole categories
- Combines competitive, SEO, ads and AI visibility data in one place
- Free tools give a quick, useful snapshot of any site
Look elsewhere if: Small sites and budget SEO teams focused on rankings and backlinks (Semrush, Ahrefs, SE Ranking).
Seobility vs Similarweb pricing
Seobility
- Basic€01 project, 100 pages per crawl, 10 keywords
- Premium€59.90/mo20% off annually; 3 projects, 25,000 pages, 300 keywords
- Professional€99.90/mo20% off annually; 7 projects, 50,000 pages, 700 keywords
- Agency€209.90/mo20% off annually; 20 projects, 100,000 pages, 2,000 keywords
Similarweb
- AEO Intelligence$129/mo$99/mo billed annually; 1 user, AI brand visibility only
- Competitive Intelligence$199/mo$125/mo billed annually; 1 user, 3 months of history
- Comp. Intel, SEO & AEO$399/mo$333/mo billed annually; adds SEO toolkit and AI visibility
- Comp. Intel, SEO, AEO & Ads$649/mo$542/mo billed annually; adds ad intelligence
- BusinessCustomUp to 37 months of data, country filters, API, AI Studio
Seobility · Key features
- Website crawl and on-page audit
- Rank tracking
- Backlink monitoring
- Keyword research and TF*IDF tool
- Content optimization
- White-label reports
Cons
- Smaller keyword database
- Fewer competitive insights
- UI less modern
Similarweb · Key features
- Estimated visits, engagement and audience demographics for any website
- Traffic source breakdown across search, social, referral, display and direct
- Keyword research, keyword gap analysis and rank tracking
- AI brand visibility and citation tracking across LLM assistants
- Ad intelligence for paid search, display and social creatives
- Industry and market share benchmarking with custom segments
Cons
- Traffic estimates for small or niche sites can be far off
- Self-serve plans limit you to one user and worldwide data
- Country filters and long history need custom Business contracts
Seobility vs Similarweb: FAQ
Do Seobility and Similarweb have a free plan?
Yes, both Seobility and Similarweb have a free plan; paid plans add more usage and features.