Happy Valley

Proposify vs Reply.io

Proposify and Reply.io are both sales engagement & outbound tools aimed at small businesses and agencies. Proposify costs less, from $49/mo versus $59/mo for Reply.io.

Proposify

Proposal and quote software with e-signatures for sales teams

Reply.io

Multichannel cold outreach with an AI SDR for B2B sales teams

PricingPaid · $49Paid · $59
Starting price$49/mo$59/mo
Free planNoNo
Free trial14 days14 days
Built forSmall businesses, Agencies, EnterpriseSmall businesses, Agencies, Freelancers
Platformswebweb
CountryCA— · 2014
Rating——

Choose Proposify if

Agencies and B2B sales teams that send polished, designed proposals and want analytics and approvals around them.

  • Strong design control for agency-style proposals
  • Detailed engagement analytics on each proposal
  • Unlimited documents and signatures on all plans

Look elsewhere if: Teams that only need signatures on standard contracts (DocuSign, Dropbox Sign) or full contract lifecycle management (Oneflow).

Choose Reply.io if

SMB outbound teams and lead-gen agencies that want email, LinkedIn, calling and an AI SDR in one platform at mid-market prices.

  • Email, LinkedIn and calls in one sequence builder
  • Pricing by active contacts with unlimited sends
  • Deliverability tooling and domain buying built in

Look elsewhere if: Large enterprise sales orgs needing deep forecasting and governance, or teams that only send cold email (Outreach or Instantly).

Proposify vs Reply.io pricing

Proposify

  • Build$49/user/mo$35 billed annually; unlimited docs and signatures
  • Grow$65/user/moBilled annually; approvals, roles, custom fields, API
  • Scale$12,800/yrIncludes 10 users; SSO, Salesforce, workspaces

Reply.io

  • Email Volume$59/mo$49 billed annually; 1,000 active contacts, unlimited emails
  • Multichannel$99/user/mo$89 billed annually; email, LinkedIn, calls, SMS, 5 mailboxes
  • AI SDR$500/moBilled annually; Jason AI SDR, 1,000 active contacts
  • Agency Core$210/moUnlimited client workspaces and users; LinkedIn $69/account

Proposify · Key features

  • Template-based proposal editor with a shared content library
  • Interactive pricing tables, optional items and a product catalog
  • Built-in legally binding e-signatures on every plan
  • Document insights showing opens, views and time per section
  • Approval workflows, user roles and permissions on Grow
  • AI writing widget plus an MCP server for AI assistants

Cons

  • No free plan, unlike PandaDoc
  • Monthly send quotas with per-document overage fees
  • Approvals and API access require the annual Grow plan

Reply.io · Key features

  • Multichannel sequences with email, LinkedIn, calls, SMS and WhatsApp tasks
  • Jason AI SDR that prospects, writes emails and handles replies
  • Built-in B2B contact database with intent and technology filters
  • Unlimited mailboxes with inbox rotation, warm-up and health checks
  • Domain and mailbox purchase with SPF, DKIM and DMARC setup
  • AI reply categorization, icebreakers and sequence builder

Cons

  • LinkedIn, calls and data credits add up as paid add-ons
  • AI SDR plan is expensive for small teams
  • Interface has many settings and takes time to learn

Proposify vs Reply.io: FAQ

Which is cheaper, Proposify or Reply.io?

Proposify starts at $49/mo and Reply.io at $59/mo. Both prices are checked on the vendors' own pricing pages.

Do Proposify and Reply.io have a free plan?

Proposify has no free plan, a 14-day free trial. Reply.io has no free plan, a 14-day free trial.

Not sure yet?