Pendo vs Whatfix
Pendo and Whatfix are both product adoption & onboarding tools aimed at enterprise. Only Pendo has a free plan.
Pendo
Product analytics, guides and feedback in one
Whatfix
Digital adoption platform for enterprise software
| Pricing | Freemium | Paid |
| Starting price | Not published | Not published |
| Free plan | Yes | No |
| Free trial | — | — |
| Built for | Enterprise | Enterprise |
| Platforms | web, ios, android | web |
| Country | US · 2013 | IN · 2014 |
| Rating | — | — |
Choose Pendo if
Mid-market and enterprise product organizations.
- Analytics and guidance in one
- Retroactive data capture
- Enterprise-ready
Look elsewhere if: Startups wanting simple onboarding (UserGuiding, Appcues).
Choose Whatfix if
Enterprises rolling out software.
- Enterprise app coverage
- Reduces training costs
- Analytics
Look elsewhere if: SaaS onboarding (Appcues).
Pendo vs Whatfix pricing
Pendo
- Free$0Up to 500 MAU, analytics and in-app guides
- BaseCustomProduct analytics, in-app guides, custom MAU
- CoreCustomAdds session replay
- UltimateCustomAdds NPS/surveys, Orchestrate, Listen, Data Sync
Whatfix
- StandardCustomSingle app; employee or customer-facing
- PremiumCustomSingle app; advanced features
- EnterpriseCustomMulti-app plans
Pendo · Key features
- Retroactive product analytics without tagging
- In-app guides and resource center
- Session replay
- NPS and feedback collection
- Product roadmaps
- AI insights
Cons
- Expensive at scale
- Complex to administer
- UI can be dense
Whatfix · Key features
- In-app guidance on any app
- Task lists
- Self-help widget
- Analytics
- Desktop support
- Content authoring
Cons
- Expensive
- Enterprise focus
- Implementation
Pendo vs Whatfix: FAQ
Do Pendo and Whatfix have a free plan?
Pendo has a free plan. Whatfix has no free plan.