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Orphex MCP vs Triple Whale

Orphex MCP and Triple Whale are both ad management & attribution tools. Orphex MCP is aimed at small businesses and agencies, while Triple Whale is aimed at E-commerce. Orphex MCP costs less, from $39.99/mo versus $219/mo for Triple Whale. Both have a free plan.

Orphex MCP

MCP server that lets AI assistants read and act on ad accounts

Triple Whale

E-commerce attribution and profit analytics

PricingFreemium · $40Freemium · $219
Starting price$39.99/mo$219/mo
Free planYesYes
Free trial——
Built forSmall businesses, Agencies, E-commerce, EnterpriseE-commerce
Platformswebweb, ios, android
Country—US · 2021
Rating——

Choose Orphex MCP if

Performance marketing teams and agencies that want to query and adjust many ad and commerce accounts from their AI assistant.

  • Answers come from connected account data, not exports
  • Changes run through a preview, with optional teammate approval
  • Broad coverage across ads, analytics, commerce and app growth

Look elsewhere if: Teams that need scheduled dashboards and spreadsheet feeds rather than conversational analysis (Supermetrics, Triple Whale).

Choose Triple Whale if

Shopify DTC brands spending on paid social.

  • Built for Shopify DTC
  • Unified view across channels
  • Creative insights

Look elsewhere if: Non-Shopify or B2B businesses.

Orphex MCP vs Triple Whale pricing

Orphex MCP

  • Free$0/mo250 reads, 50 writes/mo, 1 user, 1 brand, 3 account connections
  • Read$39.99/moFrom 2,000 reads/mo, no writes, 10 users; $399.90/yr (2 months free)
  • Action$149.99/moFrom 2,000 reads, 500 writes, 100 connections; $1,499.90/yr
  • EnterpriseCustomCustom limits, contract billing and onboarding support

Triple Whale

  • Free$0No commitment
  • Foundationfrom $219/moStores under $250K annual GMV; 12-month term
  • Automatefrom $749/moStores under $250K annual GMV; 12-month term
  • EnterpriseCustomQuote

Orphex MCP · Key features

  • One MCP server for 50+ ad, analytics, commerce and app platforms
  • Works with Claude, ChatGPT, Copilot, Grok, Cursor, VS Code and Gemini CLI
  • Period comparisons that trace changes to specific campaigns
  • Budget moves and pauses prepared as previews that need confirmation
  • Optional teammate approval before any account change runs
  • Skill Catalog with weekly reviews, creative checks and budget proposals

Cons

  • Available actions vary by platform and plan
  • Read plan has no write actions at all
  • Paid tiers start at 10 users and 3 brands; higher limits cost more

Triple Whale · Key features

  • Real-time profit and ROAS dashboards
  • First-party pixel attribution
  • Creative performance analytics
  • LTV and cohort analysis
  • Moby AI agents
  • Mobile app

Cons

  • Pricing scales with GMV
  • Attribution still modeled
  • Shopify-centric

Orphex MCP vs Triple Whale: FAQ

Which is cheaper, Orphex MCP or Triple Whale?

Orphex MCP starts at $39.99/mo and Triple Whale at $219/mo. Both prices are checked on the vendors' own pricing pages.

Do Orphex MCP and Triple Whale have a free plan?

Yes, both Orphex MCP and Triple Whale have a free plan; paid plans add more usage and features.

Which is better for small businesses, Orphex MCP or Triple Whale?

Orphex MCP lists small businesses as a core audience, while Triple Whale is aimed more at E-commerce.

Not sure yet?