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Orphex MCP vs Supermetrics

Orphex MCP and Supermetrics are both ad management & attribution tools. Orphex MCP is aimed at small businesses and agencies, while Supermetrics is aimed at agencies and small businesses. Only Orphex MCP has a free plan.

Orphex MCP

MCP server that lets AI assistants read and act on ad accounts

Supermetrics

Marketing data connector for Sheets, Looker Studio and warehouses

PricingFreemium · $40Paid
Starting price$39.99/moNot published
Free planYesNo
Free trial—14 days
Built forSmall businesses, Agencies, E-commerce, EnterpriseAgencies, Small businesses, Enterprise
Platformswebweb
Country—FI · 2013
Rating——

Choose Orphex MCP if

Performance marketing teams and agencies that want to query and adjust many ad and commerce accounts from their AI assistant.

  • Answers come from connected account data, not exports
  • Changes run through a preview, with optional teammate approval
  • Broad coverage across ads, analytics, commerce and app growth

Look elsewhere if: Teams that need scheduled dashboards and spreadsheet feeds rather than conversational analysis (Supermetrics, Triple Whale).

Choose Supermetrics if

Agencies and marketing teams that build recurring reports in Sheets, Looker Studio or Power BI from many ad platforms.

  • Very broad catalog of marketing connectors
  • Works inside tools marketers already know, like Sheets and Looker Studio
  • Reliable scheduled refreshes for client reporting

Look elsewhere if: Data teams needing a general ELT pipeline for every business system, or very small budgets (Fivetran, Airbyte, Coupler.io).

Orphex MCP vs Supermetrics pricing

Orphex MCP

  • Free$0/mo250 reads, 50 writes/mo, 1 user, 1 brand, 3 account connections
  • Read$39.99/moFrom 2,000 reads/mo, no writes, 10 users; $399.90/yr (2 months free)
  • Action$149.99/moFrom 2,000 reads, 500 writes, 100 connections; $1,499.90/yr
  • EnterpriseCustomCustom limits, contract billing and onboarding support

Supermetrics

  • Starter€49/mo€39/mo billed annually; 2 sources, 1 user, 1 destination
  • Growth€199/mo€159/mo billed annually; 7 sources, 2 users
  • EnterpriseCustomCustom sources and users; warehouses like BigQuery, Snowflake

Orphex MCP · Key features

  • One MCP server for 50+ ad, analytics, commerce and app platforms
  • Works with Claude, ChatGPT, Copilot, Grok, Cursor, VS Code and Gemini CLI
  • Period comparisons that trace changes to specific campaigns
  • Budget moves and pauses prepared as previews that need confirmation
  • Optional teammate approval before any account change runs
  • Skill Catalog with weekly reviews, creative checks and budget proposals

Cons

  • Available actions vary by platform and plan
  • Read plan has no write actions at all
  • Paid tiers start at 10 users and 3 brands; higher limits cost more

Supermetrics · Key features

  • Connectors for Google Ads, Meta, LinkedIn, TikTok, GA4 and Search Console
  • Destinations in Google Sheets, Excel, Looker Studio and Power BI
  • Marketing data available in Claude, ChatGPT and Microsoft Copilot
  • Scheduled refreshes and automatic data updates for recurring reports
  • Warehouse destinations such as BigQuery and Snowflake on Enterprise
  • Supermetrics Studio with monthly AI credits for analysis

Cons

  • Gets expensive as sources, accounts and destinations add up
  • Priced in euros, which complicates USD budgeting
  • Starter is very limited at 2 sources and 1 user

Orphex MCP vs Supermetrics: FAQ

Do Orphex MCP and Supermetrics have a free plan?

Orphex MCP has a free plan. Supermetrics has no free plan, a 14-day free trial.

Not sure yet?

Orphex MCP vs Supermetrics (2026): Pricing and Features