Happy Valley

Northbeam vs Rockerbox

Northbeam and Rockerbox are both ad management & attribution tools. Northbeam is aimed at E-commerce and enterprise, while Rockerbox is aimed at enterprise. Rockerbox costs less, from $150/mo versus $1500/mo for Northbeam. Only Rockerbox has a free plan.

Northbeam

Multi-touch attribution for DTC brands

Rockerbox

Marketing measurement combining MTA, MMM and incrementality

PricingPaid · $1500Freemium · $150
Starting price$1500/mo$150/mo
Free planNoYes
Free trial——
Built forE-commerce, EnterpriseEnterprise
Platformswebweb
CountryUS · 2020US · 2014
Rating——

Choose Northbeam if

Large DTC brands with significant ad spend.

  • Sophisticated measurement
  • Combines MTA and MMM
  • Trusted by large DTC brands

Look elsewhere if: Small stores (Triple Whale).

Choose Rockerbox if

Brands with diverse channels.

  • Comprehensive measurement
  • Offline channels
  • Warehouse access

Look elsewhere if: Small advertisers.

Northbeam vs Rockerbox pricing

Northbeam

  • Starter$1,500/moMonth-to-month, usage-based; ad spend under $1.5M/yr
  • GrowthCustomUnder $200K/mo ad spend, agency services
  • Professional$3,500/moUp to $500K/mo ad spend, unlimited users
  • EnterpriseCustom$500K+/mo ad spend, MMM+, dedicated CSM

Rockerbox

  • Rockerbox Free$0Basic spend aggregation, Sheets templates
  • Starterfrom $150/moShopify brands under $1M spend
  • CustomCustomCollect, Track, Journey products

Northbeam · Key features

  • Multi-touch attribution with ML
  • Media mix modeling (MMM+)
  • Incrementality insights
  • Creative analytics
  • Cross-channel dashboards
  • Custom attribution windows

Cons

  • Expensive
  • Usage-based pricing grows with spend
  • Requires data volume

Rockerbox · Key features

  • MTA
  • MMM
  • Incrementality
  • Data centralization
  • Offline channels
  • Warehouse export

Cons

  • Expensive
  • Complex
  • Implementation

Northbeam vs Rockerbox: FAQ

Which is cheaper, Northbeam or Rockerbox?

Rockerbox starts at $150/mo and Northbeam at $1500/mo. Both prices are checked on the vendors' own pricing pages.

Do Northbeam and Rockerbox have a free plan?

Northbeam has no free plan. Rockerbox has a free plan.

Not sure yet?