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Moz Pro vs Notra

Moz Pro and Notra are both SEO tools tools. Moz Pro is aimed at small businesses and agencies, while Notra is aimed at small businesses and enterprise. Moz Pro costs less, from $49/mo versus $100/mo for Notra. Only Notra has a free plan.

Moz Pro

SEO and AI visibility toolset for keyword, link and rank research

Notra

GEO platform that tracks and improves how AI engines recommend you

PricingPaid · $49Freemium · $100
Starting price$49/mo$100/mo
Free planNoYes
Free trial——
Built forSmall businesses, Agencies, FreelancersSmall businesses, Enterprise, Agencies
Platformswebweb
CountryUS · 2004—
Rating——

Choose Moz Pro if

Small marketing teams and consultants that want trusted link metrics, rank tracking and AI visibility in a simple interface.

  • Domain Authority remains a widely recognized benchmark
  • Clean interface that is easy for beginners
  • AI search visibility tracking built into the same plans

Look elsewhere if: SEO teams that need the largest keyword and backlink databases (Ahrefs, Semrush, SE Ranking).

Choose Notra if

B2B marketing teams and agencies that want to measure and improve how AI assistants recommend their brand.

  • Tracks many engines including Grok and DeepSeek
  • Free plan offers real AI traffic analytics
  • Combines monitoring and content creation in one tool

Look elsewhere if: Small sites that want cheap monitoring or a full classic SEO suite (Otterly.AI, Semrush).

Moz Pro vs Notra pricing

Moz Pro

  • Starter$49/moEntry plan for a single website
  • Standard$99/mo$79/mo billed yearly; 1 seat, 3 sites, 300 tracked keywords
  • Medium$179/mo$143/mo billed yearly; 2 seats, 10 sites, 1,500 keywords
  • Large$299/mo$239/mo billed yearly; 3 seats, 25 sites, 3,000 keywords

Notra

  • Free$01M AI traffic events/mo
  • Starter$100/mo2,000 AI answers/mo, 1 project; $1,000/yr billed annually
  • Growth$250/mo6,000 AI answers/mo, 3 projects; $2,500/yr billed annually
  • Scale$550/mo12,000 AI answers/mo, 10 projects; $5,500/yr billed annually
  • EnterpriseCustomUnlimited usage, zero data retention included

Moz Pro · Key features

  • Keyword Explorer with volume, difficulty and AI Overview data
  • Link Explorer with Domain Authority, spam score and link tracking lists
  • Weekly site crawls with an on-page grader and issue alerts
  • Desktop and mobile rank tracking across tracked sites
  • AI visibility dashboards for ChatGPT, Gemini, AI Mode and Perplexity
  • Brand Authority score to measure brand strength

Cons

  • Smaller keyword and backlink indexes than Ahrefs or Semrush
  • Tight query limits on Starter and Standard
  • Fewer competitive and content marketing tools than Semrush

Notra · Key features

  • Mention rate and average position across ChatGPT, Claude, Gemini and more
  • Share of voice against direct and indirect competitors
  • AI Crawl Analytics attributing traffic from 66 known AI agents
  • Content gap analysis with opportunity scores
  • Full answer review with cited pages and simulated follow-ups
  • Write feature for guides, listicles, comparisons and social posts

Cons

  • Paid plans start at $100 a month ($1,000 billed yearly)
  • Starter covers only one project
  • Zero data retention costs 20% extra below Enterprise

Moz Pro vs Notra: FAQ

Which is cheaper, Moz Pro or Notra?

Moz Pro starts at $49/mo and Notra at $100/mo. Both prices are checked on the vendors' own pricing pages.

Do Moz Pro and Notra have a free plan?

Moz Pro has no free plan. Notra has a free plan.

Not sure yet?