Metricool vs Typefully
Metricool and Typefully are both social media management tools. Metricool is aimed at small businesses and agencies, while Typefully is aimed at creators. Typefully costs less, from $8.25/mo versus $25/mo for Metricool. Both have a free plan.
Social analytics and planning for agencies
Write and schedule threads for X and LinkedIn
| Pricing | Freemium · $25 | Freemium · $8 |
| Starting price | $25/mo | $8.25/mo |
| Free plan | Yes | Yes |
| Free trial | — | — |
| Built for | Small businesses, Agencies | Creators |
| Platforms | web, ios, android | web, ios |
| Country | ES · 2015 | IT · 2020 |
| Rating | — | — |
Choose Metricool if
Agencies and freelancers managing multiple brands.
- Social plus ads reporting
- Affordable for agencies
- Good reports
Look elsewhere if: Enterprise care teams.
Choose Typefully if
Writers, founders and creators on text-first networks.
- Best writing experience
- Supports new networks
- Affordable
Look elsewhere if: Visual-first brands (Later).
Metricool vs Typefully pricing
Metricool
- Free$01 brand, 20 posts/mo, 30 days of analytics
- Starter$25/moFrom, 5 brands; $20/mo billed annually; excl. VAT
- Advanced$67/moFrom, 15 brands; $53/mo billed annually; up to 50 brands
- CustomCustomWhite label, dedicated account manager
Typefully
- Free$01 social set, limited publishing
- Creator$99/yearAnnual billing only; 1 social set, AI included
- Business$20/social set/mo$216/yr per social set; unlimited users
Metricool · Key features
- Scheduling and content calendar
- Organic and paid analytics
- Competitor tracking
- Automated client reports
- Link in bio and hashtag tracking
- Multi-brand management
Cons
- UI can be busy
- Inbox features limited
- Some networks limited
Typefully · Key features
- Thread and post composer
- Scheduling across text networks
- AI suggestions and rewrites
- Draft sharing for feedback
- Analytics
- Auto-plug and auto-retweet
Cons
- Text-focused (weaker for visuals)
- Analytics simpler than enterprise tools
- Limited inbox
Metricool vs Typefully: FAQ
Which is cheaper, Metricool or Typefully?
Typefully starts at $8.25/mo and Metricool at $25/mo. Both prices are checked on the vendors' own pricing pages.
Do Metricool and Typefully have a free plan?
Yes, both Metricool and Typefully have a free plan; paid plans add more usage and features.
Which is better for small businesses, Metricool or Typefully?
Metricool lists small businesses as a core audience, while Typefully is aimed more at creators.