Happy Valley

Madgicx vs Triple Whale

Madgicx and Triple Whale are both ad management & attribution tools. Madgicx is aimed at E-commerce and agencies, while Triple Whale is aimed at E-commerce. Only Triple Whale has a free plan.

Madgicx

AI optimization for Meta ads

Triple Whale

E-commerce attribution and profit analytics

PricingPaidFreemium · $219
Starting priceNot published$219/mo
Free planNoYes
Free trial7 days—
Built forE-commerce, AgenciesE-commerce
Platformswebweb, ios, android
CountryIL · 2018US · 2021
Rating——

Choose Madgicx if

E-commerce brands heavy on Meta ads.

  • Strong Meta creative insights
  • Automation saves time
  • Free trial to start

Look elsewhere if: Search-first advertisers.

Choose Triple Whale if

Shopify DTC brands spending on paid social.

  • Built for Shopify DTC
  • Unified view across channels
  • Creative insights

Look elsewhere if: Non-Shopify or B2B businesses.

Madgicx vs Triple Whale pricing

Madgicx

  • Pro Complete (with AI)CustomPrice shown in app; depends on monthly ad spend
  • Tracking Pro add-on$49/moPer connected account

Triple Whale

  • Free$0No commitment
  • Foundationfrom $219/moStores under $250K annual GMV; 12-month term
  • Automatefrom $749/moStores under $250K annual GMV; 12-month term
  • EnterpriseCustomQuote

Madgicx · Key features

  • Creative insights and analytics
  • Audience launcher
  • Automation tactics and rules
  • AI ad copy and creatives
  • Cross-channel reporting
  • One-click reports

Cons

  • Meta-focused
  • Automation needs oversight
  • Learning curve

Triple Whale · Key features

  • Real-time profit and ROAS dashboards
  • First-party pixel attribution
  • Creative performance analytics
  • LTV and cohort analysis
  • Moby AI agents
  • Mobile app

Cons

  • Pricing scales with GMV
  • Attribution still modeled
  • Shopify-centric

Madgicx vs Triple Whale: FAQ

Do Madgicx and Triple Whale have a free plan?

Madgicx has no free plan, a 7-day free trial. Triple Whale has a free plan.

Not sure yet?