Happy Valley

Linktree vs Stan

Linktree and Stan are both creator monetization tools. Linktree is aimed at creators and small businesses, while Stan is aimed at creators. Linktree costs less, from $8/mo versus $29/mo for Stan. Only Linktree has a free plan.

Linktree

The original link-in-bio

Stan

Creator storefront for courses and coaching

PricingFreemium · $8Paid · $29
Starting price$8/mo$29/mo
Free planYesNo
Free trial—14 days
Built forCreators, Small businessesCreators
Platformsweb, ios, androidweb, ios, android
CountryAU · 2016US · 2020
Rating——

Choose Linktree if

Creators and brands needing a simple link-in-bio page.

  • Instantly recognizable
  • Free plan is enough for many
  • Easy to use

Look elsewhere if: Creators wanting a full storefront (Stan, Beacons).

Choose Stan if

Social creators monetizing.

  • Conversion-optimized checkout
  • Mobile-first
  • Coaching built in

Look elsewhere if: Large catalog stores.

Linktree vs Stan pricing

Linktree

  • Free$0Unlimited links, basic analytics
  • Starter$8/mo$6/mo billed annually; link scheduling, more appearance options
  • Pro$15/mo$12/mo billed annually; advanced analytics, SEO controls
  • Premium$35/mo$30/mo billed annually; remove branding, priority support

Stan

  • Creator$29/mo$300/yr billed annually; store, courses, bookings
  • Creator Pro$99/mo$948/yr billed annually; email, upsells, affiliates

Linktree · Key features

  • Unlimited links and embeds
  • Shop and commerce links
  • Email and SMS signup
  • Tips and payments
  • Analytics on clicks and traffic
  • Themes and customization

Cons

  • Branding on free plan
  • Limited design flexibility
  • Fewer monetization tools than Beacons/Stan

Stan · Key features

  • Link-in-bio store
  • Digital products
  • Courses
  • Coaching bookings
  • Memberships
  • Email (Pro)

Cons

  • Monthly cost
  • Design limits
  • Fewer integrations

Linktree vs Stan: FAQ

Which is cheaper, Linktree or Stan?

Linktree starts at $8/mo and Stan at $29/mo. Both prices are checked on the vendors' own pricing pages.

Do Linktree and Stan have a free plan?

Linktree has a free plan. Stan has no free plan, a 14-day free trial.

Which is better for small businesses, Linktree or Stan?

Linktree lists small businesses as a core audience, while Stan is aimed more at creators.

Not sure yet?