Keywords Everywhere vs Moz Pro
Keywords Everywhere and Moz Pro are both SEO tools tools. Here is how they compare on pricing, audience, platforms and community votes.
Keyword data overlay in your browser
SEO and AI visibility toolset for keyword, link and rank research
| Pricing | Paid · $7 | Paid · $49 |
| Built for | Freelancers, Small businesses | Small businesses, Agencies, Freelancers |
| Platforms | web | web |
| Country | IN · 2017 | US · 2004 |
| Community votes | 0 | 0 |
| Rating | — | — |
Keywords Everywhere
Keywords Everywhere is a browser extension for Chrome and Firefox that shows keyword data directly on the pages marketers already use. When you search Google, it displays search volume, cost per click and competition next to the query, along with panels of related and long-tail keywords, and similar overlays appear on YouTube, Amazon, Bing and other sites.
Beyond the search overlay, it offers trend charts, metrics for the URLs ranking on a results page, on-page keyword density and page analysis, YouTube channel and video metrics, backlink data and bulk keyword exports. It is sold on credits: each keyword lookup consumes credits, and plans are bought annually in tiers starting with Bronze, so cost depends on how much data you pull. That makes it far cheaper than a full SEO suite for light use, but harder to budget when every search consumes credits.
The tool suits bloggers, content writers, small business marketers and YouTubers who want quick volume checks while browsing without paying for Ahrefs or Semrush. The data is estimated, credits can run out quickly, and it lacks rank tracking, site audits and deep competitor analysis. Ahrefs and Semrush are the full suites, Ubersuggest is a cheaper all-round tool, and Google Keyword Planner is free for basic volume ranges.
Moz Pro
Moz Pro is an SEO software suite from Moz, the Seattle company founded in 2004 as SEOmoz by Rand Fishkin and Gillian Muessig and owned by Ziff Davis since 2021. Moz created Domain Authority, a metric much of the SEO industry still uses, and says 500,000 marketers trust Moz Pro. Its core job is to help marketers find keywords, analyze backlinks, audit sites and track rankings, and now visibility in AI search.
The toolkit includes Keyword Explorer, Link Explorer, weekly site crawls with an on-page grader, desktop and mobile rank tracking, Domain and Brand Authority scores, custom reports, MozBar Premium and AI content briefs. Moz has added AI visibility dashboards that track prompts, sentiment and citations across ChatGPT, Gemini, Google AI Mode and Perplexity. Plans scale by seats, tracked sites, keywords and query limits: Starter covers one site, Standard 3, Medium 10 and Large 25.
Moz Pro fits small in-house teams, consultants and agencies that value trusted link metrics and clean reporting. Its keyword and backlink databases are smaller than Ahrefs and Semrush, query limits on lower plans are tight and competitive research is lighter. Semrush is the broader marketing suite, Ahrefs has stronger backlink and content data, and SE Ranking is cheaper for agencies tracking many projects.
Annual billing saves 20%, taking Medium, the most popular tier, from $179 to $143 a month. Before paying, try the free Moz Community account, which gives limited access to MozBar, Keyword Explorer and Link Explorer, and budget for extra AI prompts at $50 per 100.