Happy Valley

Kajabi vs Substack

Kajabi and Substack are both creator monetization tools aimed at creators. Only Substack has a free plan.

Kajabi

All-in-one knowledge commerce platform

Substack

Newsletters, podcasts and paid subscriptions

PricingPaid · $179Free
Starting price$179/moNot published
Free planNoYes
Free trial14 days—
Built forCreatorsCreators
Platformsweb, ios, androidweb, ios, android
CountryUS · 2010US · 2017
Rating——

Choose Kajabi if

Established creators and knowledge entrepreneurs with revenue who want one system.

  • Truly all-in-one; fewer tools to manage
  • No transaction fees
  • Strong funnels and email for selling

Look elsewhere if: Beginners validating a first course or those happy with best-of-breed tools.

Choose Substack if

Writers starting out who value discovery and simplicity over control.

  • Zero upfront cost; discovery network
  • Simple, writer-focused
  • Payments and hosting handled

Look elsewhere if: Publications with revenue that want to keep 100% and own SEO (Ghost, beehiiv).

Kajabi vs Substack pricing

Kajabi

  • Basic$179/mo$143/mo billed annually; 5 products, 2,500 contacts, 2 admins
  • Growth$249/mo$199/mo billed annually; 50 products, 25,000 contacts
  • Pro$499/mo$399/mo billed annually; unlimited products, 100,000 contacts

Substack

  • Free$0Free publishing, no monthly fee
  • Paid subscriptions10%/of revenuePlus credit card processing fees

Kajabi · Key features

  • Courses, coaching, communities, podcasts and memberships
  • Website, landing pages and funnel builder
  • Email marketing with automations and segmentation
  • Checkout, payment plans, coupons; 0% transaction fees
  • Analytics, affiliates and branded mobile app
  • Creator Studio AI for repurposing content

Cons

  • Expensive for beginners
  • Contact and product limits per tier
  • Email features trail dedicated tools

Substack · Key features

  • Newsletter, podcast and video publishing
  • Paid subscriptions with free and paid tiers
  • Recommendations network, Notes and Chat
  • Hosted site with custom domain
  • Mobile app for readers
  • Basic analytics and import tools

Cons

  • 10% revenue share
  • Limited design and SEO control
  • Platform dependence

Kajabi vs Substack: FAQ

Do Kajabi and Substack have a free plan?

Kajabi has no free plan, a 14-day free trial. Substack has a free plan.

Not sure yet?

Kajabi vs Substack (2026): Pricing and Features