Hyros vs Synter
Hyros and Synter are both ad management & attribution tools. Hyros is aimed at small businesses and agencies, while Synter is aimed at agencies and small businesses. Only Synter has a free plan.
Hyros
Call and sales attribution for info and high-ticket businesses
Synter
AI agent operator that runs paid ads on 40+ ad platforms via MCP
| Pricing | Paid | Freemium · $20 |
| Starting price | Not published | $20/mo |
| Free plan | No | Yes |
| Free trial | — | — |
| Built for | Small businesses, Agencies | Agencies, Small businesses, Enterprise, Developers |
| Platforms | web | web |
| Country | US · 2019 | — · 2025 |
| Rating | — | — |
Choose Hyros if
Info businesses and high-ticket funnels.
- Accurate funnel attribution
- Good for high-ticket offers
- Improves ad optimization
Look elsewhere if: Shopify DTC (Triple Whale).
Choose Synter if
Growth teams and agencies that run several ad channels and want an AI agent to execute changes with approvals and spend caps.
- Read-only reporting across connected platforms is free
- One agent connection replaces many separate ad managers
- No percentage of ad spend; platforms bill media directly
Look elsewhere if: Advertisers who only run Meta or search campaigns and prefer a mature single-channel tool (Madgicx, Optmyzr).
Hyros vs Synter pricing
Hyros
- One planCustomPriced by revenue tracked; quoted on setup call
Synter
- Solo$20/mo$20 usage credits, 1 seat, 1 workspace; $200/yr billed annually
- Scale$500/mo$500 credits, 5 seats, Autopilot, CRM sync; $5,000/yr annually
- CustomCustomUnlimited seats, SSO, DSP and CTV access, white-label portal
Hyros · Key features
- Click and call tracking
- Long sales cycle attribution
- Ad platform conversion feedback
- Funnel and CRM integrations
- LTV reporting
- AI ad optimization
Cons
- Pricing opaque
- Onboarding required
- Niche positioning
Synter · Key features
- MCP server and API for Claude, Cursor, ChatGPT and other agents
- 40+ listed ad platforms, from Google and Meta to The Trade Desk
- Campaign IDE with a document canvas for authoring and project work
- Spend caps, policy checks and human approval before changes ship
- Change log with before and after states and rollback
- Cross-platform reporting, attribution and media mix modeling
Cons
- Young company founded in 2025 with mostly self-reported results
- Many platforms are still beta or request-access only
- Actions in the Synter web app cost 5x the MCP rate
Hyros vs Synter: FAQ
Do Hyros and Synter have a free plan?
Hyros has no free plan. Synter has a free plan.