Happy Valley

Hyros vs Singular

Hyros and Singular are both ad management & attribution tools. Hyros is aimed at small businesses and agencies, while Singular is aimed at small businesses and enterprise. Only Singular has a free plan.

Hyros

Call and sales attribution for info and high-ticket businesses

Singular

Mobile and web attribution joined with ad cost data for true ROI

PricingPaidFreemium
Starting priceNot publishedNot published
Free planNoYes
Free trial——
Built forSmall businesses, AgenciesSmall businesses, Enterprise, Agencies
Platformswebweb
CountryUS · 2019US · 2014
Rating——

Choose Hyros if

Info businesses and high-ticket funnels.

  • Accurate funnel attribution
  • Good for high-ticket offers
  • Improves ad optimization

Look elsewhere if: Shopify DTC (Triple Whale).

Choose Singular if

Mobile app and game publishers spending across many ad networks who need attribution and cost data reconciled into reliable ROI.

  • Strong reconciliation of ad spend with revenue for real ROAS
  • Transparent usage pricing, including a generous free tier
  • Wide coverage beyond mobile: web, CTV and console attribution

Look elsewhere if: Web-only businesses or teams that only need basic install tracking (AppsFlyer, Adjust, Google Analytics).

Hyros vs Singular pricing

Hyros

  • One planCustomPriced by revenue tracked; quoted on setup call

Singular

  • Free$0Up to 15,000 paid conversions; attribution, SKAN, cost data
  • Growth$0.05/conversionAdds technical support and 1:1 onboarding; ETL add-on
  • EnterpriseCustomCSM, SLA, cross-device attribution, 365-day cohorts, SSO

Hyros · Key features

  • Click and call tracking
  • Long sales cycle attribution
  • Ad platform conversion feedback
  • Funnel and CRM integrations
  • LTV reporting
  • AI ad optimization

Cons

  • Pricing opaque
  • Onboarding required
  • Niche positioning

Singular · Key features

  • Mobile, web, cross-device, CTV and PC or console attribution
  • SKAdNetwork attribution and conversion modeling for iOS campaigns
  • Cost aggregation from more than 1,200 ad networks and sources
  • Creative IQ reporting at the level of individual ad creatives
  • Fraud prevention that blocks fake installs before you pay for them
  • Deep linking, smart banners and web-to-app or QR-to-app flows

Cons

  • Dense interface with a real learning curve for small teams
  • Advanced features like 365-day cohorts and SSO need Enterprise
  • Smaller partner ecosystem than AppsFlyer

Hyros vs Singular: FAQ

Do Hyros and Singular have a free plan?

Hyros has no free plan. Singular has a free plan.

Not sure yet?