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Everflow vs ReferralCandy

Everflow and ReferralCandy are both affiliate & referral programs tools. Everflow is aimed at E-commerce and agencies, while ReferralCandy is aimed at E-commerce.

Everflow

Affiliate and partner tracking with flexible payouts and attribution

ReferralCandy

Customer referral programs for online stores

PricingPaidPaid · $39
Starting priceNot published$39/mo
Free planNoNo
Free trial—7 days
Built forE-commerce, Agencies, Enterprise, Small businessesE-commerce
Platformswebweb
CountryUS · 2016SG · 2009
Rating——

Choose Everflow if

Performance marketing teams and affiliate networks that need precise tracking, flexible payouts and blended attribution at volume.

  • Very flexible payout and attribution rules
  • Handles both brand programs and affiliate network setups
  • Free migration from other tracking platforms

Look elsewhere if: Small brands starting a simple referral program on a budget (Tapfiliate, Rewardful, Refersion).

Choose ReferralCandy if

E-commerce stores wanting referral programs.

  • Easy for stores
  • Automated
  • Proven growth tactic

Look elsewhere if: SaaS (Rewardful).

Everflow vs ReferralCandy pricing

Everflow

  • CustomCustomQuote on request; 6-month minimum commitment
  • OnboardingIncludedOne-time onboarding and free data migration

ReferralCandy

  • Basic$39/mo+ 10.5% success fee on referred sales (first 3 orders)
  • Grow$79/mo+ 3.5% success fee
  • Scale$249/mo+ 1.5% success fee
  • Enterprise$799/mo+ 0.25% success fee; dedicated account manager

Everflow · Key features

  • Click and server-to-server conversion tracking for affiliates
  • Payouts on later-stage events such as SQLs or approved leads
  • Everflow Pay for managed partner payments
  • Marketplace to recruit affiliates and media buyers
  • Traffic health monitoring for blocked or broken tracking links
  • Ad spend import from Google Ads, Facebook and TikTok

Cons

  • No public pricing and a 6-month minimum commitment
  • Too much platform for small creator referral programs
  • Setup and tracking configuration need technical know-how

ReferralCandy · Key features

  • Post-purchase referral invitations
  • Friend discounts and referrer rewards
  • Widgets and emails
  • Fraud detection
  • Analytics
  • E-commerce integrations

Cons

  • Commission on referral sales
  • Limited to e-commerce
  • Basic customization

Everflow vs ReferralCandy: FAQ

Do Everflow and ReferralCandy have a free plan?

Everflow has no free plan. ReferralCandy has no free plan, a 7-day free trial.

Which is better for small businesses, Everflow or ReferralCandy?

Everflow lists small businesses as a core audience, while ReferralCandy is aimed more at E-commerce.

Not sure yet?