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Domo vs Qlik Sense

Domo and Qlik Sense are both BI & dashboards tools. Domo is aimed at enterprise, while Qlik Sense is aimed at enterprise and small businesses. Only Domo has a free plan.

Domo

Cloud BI platform with data integration, apps and AI agents

Qlik Sense

Enterprise BI with an associative engine and AI answers on top

PricingPaidPaid · $300
Starting priceNot published$300/mo
Free planYesNo
Free trial30 days30 days
Built forEnterpriseEnterprise, Small businesses
Platformsweb, ios, androidweb, windows, ios, android
CountryUS · 2010US · 1993
Rating——

Choose Domo if

Mid-size and large organizations that want data integration, dashboards and AI in one hosted platform with unlimited users.

  • Integration, ETL and visualization in a single platform
  • Unlimited users with no per-seat licensing
  • Strong mobile apps for executives on the go

Look elsewhere if: Small teams or Microsoft-centric companies on a budget (Power BI, Looker Studio, Metabase).

Choose Qlik Sense if

Mid-size and large companies with complex, multi-source data that want governed self-service analytics for many users.

  • Associative exploration surfaces gaps that query-based BI tools hide
  • Capacity pricing means adding viewers on Standard costs nothing extra
  • Strong data integration heritage, including SAP and Talend connectors

Look elsewhere if: Small teams on a tight budget or Microsoft-centric companies that only need standard reports (Power BI, Looker Studio, Metabase).

Domo vs Qlik Sense pricing

Domo

  • Free Trial$030 days, full platform, unlimited users, no credit card
  • CustomCustomCredit-based consumption, unlimited users; contact sales

Qlik Sense

  • Starter$300/moBilled annually; 10 users, fixed 10 GB of data for analysis
  • Standard$825/moBilled annually; 25 GB data, no charge for extra users
  • Premium$2,750/moBilled annually; 50 GB data, AutoML predictions, public access
  • EnterpriseCustomFrom 250 GB of data, multi-region tenants, quote only

Domo · Key features

  • 1,000+ prebuilt connectors to SaaS apps, databases and files
  • Magic ETL drag-and-drop data transformation
  • Cloud Amplifier queries Snowflake, BigQuery and Databricks in place
  • Interactive dashboards with alerts and scheduled reports
  • App Studio for low-code and pro-code data apps
  • Embedded analytics for customer-facing dashboards

Cons

  • No public prices and credit burn is hard to predict
  • Expensive compared with Power BI or open-source tools
  • Ownership change to Progress adds roadmap uncertainty

Qlik Sense · Key features

  • Associative engine that shows related and unrelated values on every selection
  • Qlik Answers chat over dashboards, data models and unstructured documents
  • Discovery Agent that monitors key measures and surfaces anomalies
  • MCP server so third-party assistants can query governed Qlik data
  • Qlik Predict AutoML for forecasting and what-if analysis
  • Load script and data manager for joining SAP, cloud warehouses and files

Cons

  • Entry price of $300 per month billed annually is high for small teams
  • Load scripting and data modeling take real training to master
  • Visual customization is less flexible than Tableau

Domo vs Qlik Sense: FAQ

Do Domo and Qlik Sense have a free plan?

Domo has a free plan. Qlik Sense has no free plan, a 30-day free trial.

Which is better for small businesses, Domo or Qlik Sense?

Qlik Sense lists small businesses as a core audience, while Domo is aimed more at enterprise.

Not sure yet?