Clay vs Stitch
Clay and Stitch are both data integration & ETL tools. Clay is aimed at small businesses and enterprise, while Stitch is aimed at small businesses. Stitch costs less, from $100/mo versus $185/mo for Clay. Only Clay has a free plan.
| Pricing | Freemium · $185 | Paid · $100 |
| Starting price | $185/mo | $100/mo |
| Free plan | Yes | No |
| Free trial | 14 days | 14 days |
| Built for | Small businesses, Enterprise | Small businesses |
| Platforms | web | web |
| Country | US · 2017 | US · 2016 |
| Rating | — | — |
Choose Clay if
GTM operations and outbound teams with volume and a willingness to learn.
- Dramatically better enrichment coverage via waterfalls
- AI research personalization at scale
- Flexible, spreadsheet mental model
Look elsewhere if: Solo founders who need a simple list (Apollo) or teams without ops capacity.
Choose Stitch if
Small teams needing basic ELT.
- Simple
- Predictable pricing
- Quick setup
Look elsewhere if: Teams needing breadth or real-time.
Clay vs Stitch pricing
Clay
- Free$0500 actions and 100 data credits per month
- Launch$185/mo$167/mo billed annually; 15K actions, 2.5K data credits
- Growth$495/mo$446/mo billed annually; 40K actions, 6K data credits
- EnterpriseCustom100K+ data credits, 200K+ actions, annual contract
Stitch
- Standardfrom $100/mo5-300M rows/mo, 1 destination, 5 users
- Advanced$1,500/moBilled annually; 100M rows, 3 destinations
- Premium$3,000/moBilled annually; 1B rows, 5 destinations
Clay · Key features
- Waterfall enrichment across 100+ data providers
- Claygent AI agents for custom web research
- Formulas, conditional logic and scoring
- CRM and sequencer integrations with two-way sync
- Signals: job changes, hiring, funding, tech installs
- Templates and shared workspaces
Cons
- Credit costs add up quickly
- Steep learning curve
- Easy to build fragile tables
Stitch · Key features
- 130+ sources
- Scheduled replication
- Row-based pricing
- Singer taps
- Simple UI
- Warehouse destinations
Cons
- Slower innovation
- Fewer connectors
- Limited transformations
Clay vs Stitch: FAQ
Which is cheaper, Clay or Stitch?
Stitch starts at $100/mo and Clay at $185/mo. Both prices are checked on the vendors' own pricing pages.
Do Clay and Stitch have a free plan?
Clay has a free plan. Stitch has no free plan, a 14-day free trial.