BoomSonar vs Loomly
BoomSonar and Loomly are both Social media management tools. Here is how they compare on pricing, audience, platforms and community votes.
Turkish social listening, social CRM and reputation suite for brands
Social media calendar with approvals for brands and agencies
| Pricing | Paid | Paid · $65 |
| Built for | Enterprise, Agencies | Agencies, Small businesses, Enterprise |
| Platforms | web | web, ios, android |
| Country | TR | US · 2015 |
| Community votes | 0 | 0 |
| Rating | — | — |
BoomSonar
BoomSonar Suite is a web and social media intelligence platform from Tick Tock Boom, an Istanbul-based digital PR and marketing agency. It combines social listening, account management, social CRM, online reputation monitoring and live dashboards, and the company says more than 550 brands and over 100 agencies use it. Its core job is to track what is said about a brand across social networks, news sites, blogs and forums, and help teams respond.
Monitoring covers X, Facebook, Instagram, YouTube, LinkedIn and other networks plus websites, local news, forums and complaint sites, with keyword operators, a BoomScore ranking, unlimited archives and Excel or PowerPoint exports. BoomManager schedules posts and handles comments and DMs, BoomReputation flags fake accounts and negative search results, and Smart Algorithm uses machine learning to tag sentiment and route results. Pricing is quote-based; sister product BoomSocial offers free page analytics.
BoomSonar fits Turkish brands, agencies and PR teams that need deep local news coverage plus services such as crisis reports and market research. The interface feels dated, there is no public pricing or self-serve signup, and it is little known abroad. Sprout Social is a more polished all-rounder, while Sociality.io and Juphy are Turkish alternatives built around a modern unified inbox.
Ask for a demo built on your own keywords and confirm which networks your quote includes. BoomSonar also sells project-based historical data, including the full X archive and web results back to 2009 in selected countries.
Loomly
Loomly is a social media management platform built around a shared content calendar and approval workflow. It started in 2015, was acquired in 2021 by Traject, a marketing software group backed by ASG, and in January 2025 became part of Bending Spoons, the Milan-based company that also owns Evernote and WeTransfer. Its core job is helping marketing teams and agencies plan, approve, publish and report on social posts for one or many brands.
Each brand gets its own calendar with platform-specific post previews, drag-and-drop scheduling, post templates, hashtag and UTM tools and a built-in link shortener. Approval workflows, roles, comments, version history and shareable post mockups support client sign-off. A unified inbox handles comments, mentions and messages, and analytics include scheduled reports. Plans differ mainly by users, social accounts, AI Assistant usage, social listening and custom branding.
Loomly fits agencies and in-house teams whose bottleneck is review and approval rather than raw publishing volume. It is pricier than Buffer for small accounts, social listening is limited to a few searches a month, and the features page does not list X among its publishing integrations. Hootsuite and Sprout Social offer deeper listening and analytics, Buffer is cheaper for simple scheduling, and Planable has a more visual approval flow.
Since Bending Spoons took over, pricing has been simplified into Starter, Beyond and Enterprise. Yearly plans save 25% but cannot be cancelled early, and nonprofits get a 50% lifetime discount.