BigMarker vs Cvent
BigMarker and Cvent are both webinars & events tools. BigMarker is aimed at enterprise and small businesses, while Cvent is aimed at enterprise and agencies. Only Cvent has a free plan.
Webinar and virtual, hybrid event platform for B2B marketing teams
Enterprise event management for in-person, virtual and hybrid events
| Pricing | Paid | Paid |
| Starting price | Not published | Not published |
| Free plan | No | Yes |
| Free trial | — | — |
| Built for | Enterprise, Small businesses, Agencies | Enterprise, Agencies |
| Platforms | web, ios, android | web, ios, android |
| Country | US · 2010 | US · 1999 |
| Rating | — | — |
Choose BigMarker if
B2B marketing teams that run frequent webinars and larger virtual or hybrid events and need CRM-ready engagement data.
- Webinars and large events in a single platform
- Deep CRM and marketing automation sync for B2B teams
- Strong engagement tools that generate useful lead data
Look elsewhere if: Small teams running a few simple webinars on a tight budget (Demio, Livestorm, Zoom Webinars).
Choose Cvent if
Enterprises, associations and agencies running large, recurring event programs that need registration, venues, onsite and CRM data in one platform.
- Covers the full event lifecycle in one vendor
- Huge venue network and hospitality tools no rival matches
- Deep integrations with CRM, travel and expense systems
Look elsewhere if: Small teams running a few ticketed or virtual events a year (Eventbrite, Livestorm, Airmeet).
BigMarker vs Cvent pricing
BigMarker
- BasicCustomWebcast plan; 1 host license, quote only
- ProfessionalCustomWebcast plan; up to 4 host licenses, quote only
- EnterpriseCustomWebcast plan; up to 100 host licenses, quote only
Cvent
- Pay-as-you-go$0Free to build; per-registration fee plus revenue share; some countries
- ProfessionalCustomLicense only the modules you need; 15 user logins
- EnterpriseCustomRegistration, Attendee Hub, OnArrival; SSO, API, all logins
BigMarker · Key features
- Browser-based webinars with no download for attendees
- Simulive, automated and evergreen webinar replays
- Polls, Q&A, handouts, offers and breakout rooms
- Virtual, hybrid and in-person event tools with badge printing and check-in
- Media Hubs for on-demand video, learning and resource libraries
- BigMarker AI for derivative content and lead scoring
Cons
- No public pricing; every plan requires a sales quote
- No self-serve free trial
- Many settings make setup slower than simpler tools
Cvent · Key features
- Registration sites with conditional logic, payments and approval workflows
- Cvent Supplier Network for venue sourcing and RFPs to hotels
- Passkey room block management for hotel bookings
- Attendee Hub for virtual, hybrid and in-person attendee engagement
- OnArrival check-in, onsite badge printing and session scanning
- Branded mobile event apps with agendas, messaging and networking
Cons
- No public pricing and costly multi-year contracts
- Self-serve pay-as-you-go is only offered in some countries
- Long implementation and a steep learning curve
BigMarker vs Cvent: FAQ
Do BigMarker and Cvent have a free plan?
BigMarker has no free plan. Cvent has a free plan.
Which is better for small businesses, BigMarker or Cvent?
BigMarker lists small businesses as a core audience, while Cvent is aimed more at enterprise and agencies.