Awin vs impact.com
Awin and impact.com are both affiliate & referral programs tools. Awin is aimed at E-commerce and small businesses, while impact.com is aimed at enterprise. impact.com costs less, from $30/mo versus $49/mo for Awin.
Global affiliate network linking advertisers with 1M+ publishers
Partnership management for enterprise brands
| Pricing | Paid · $49 | Paid · $30 |
| Starting price | $49/mo | $30/mo |
| Free plan | No | No |
| Free trial | — | — |
| Built for | E-commerce, Small businesses, Enterprise, Agencies, Creators | Enterprise |
| Platforms | web | web |
| Country | DE · 2000 | US · 2008 |
| Rating | — | — |
Choose Awin if
E-commerce brands that want access to a large ready-made publisher network and are comfortable paying a fee on each sale.
- Very large publisher network across Europe and the Americas
- Low-risk entry plan with the first month free
- Commission rules flexible enough for complex catalogs
Look elsewhere if: SaaS companies running referral or partner programs with their own customers (PartnerStack, Rewardful, Refersion).
Choose impact.com if
Enterprises and fast-growing brands with large partner programs.
- Enterprise-grade
- Large partner network
- All partnership types
Look elsewhere if: Small SaaS (Rewardful, Tolt).
Awin vs impact.com pricing
Awin
- Access$49/mo+3.5% tracking fee per sale; first month free, 3-month minimum
- AccelerateFrom $99/mo+2.5% tracking fee per sale; APIs, benchmarks, private network
- AdvancedCustomAll features, custom reports and commission rules
impact.com
- Starter$30/moPlus 2.5% of revenue; self-serve
- Essentials$500/moUp to $2M/yr ecommerce revenue; $2,500 payouts
- Pro$2,500/mo$2M-$15M/yr revenue; $14,300 payouts incl.
- Enterprise$10,000/mo$15M+/yr revenue; $82,500 payouts incl.
Awin · Key features
- Directory and marketplace with more than a million publishers
- Partner recommendations and campaign discovery for new programs
- Commission rules by product, category, SKU, coupon or new customer
- Transaction tracking, auto-approval and performance reporting
- Customer journey analysis and industry benchmarks on Accelerate
- Branded private networks for your own invited partners
Cons
- Per-sale tracking fee on top of commission makes costs climb with volume
- Access limits you to three commission groups
- Network approval and partner vetting take time to set up
impact.com · Key features
- Partner discovery marketplace
- Contracting and onboarding
- Tracking and attribution
- Fraud protection
- Global payments
- Influencer and referral programs
Cons
- Complex
- Expensive at higher tiers
- Implementation effort
Awin vs impact.com: FAQ
Which is cheaper, Awin or impact.com?
impact.com starts at $30/mo and Awin at $49/mo. Both prices are checked on the vendors' own pricing pages.
Do Awin and impact.com have a free plan?
Awin has no free plan. impact.com has no free plan.
Which is better for small businesses, Awin or impact.com?
Awin lists small businesses as a core audience, while impact.com is aimed more at enterprise.