Happy Valley

Asana vs Jira

Asana and Jira are both project management tools. Asana is aimed at small businesses and enterprise, while Jira is aimed at enterprise and developers. Jira costs less, from $9.70/mo versus $13.49/mo for Asana. Both have a free plan.

Asana

Work management for cross-functional teams

Jira

Agile project tracking for software teams

PricingFreemium · $13Freemium · $10
Starting price$13.49/mo$9.70/mo
Free planYesYes
Free trial—14 days
Built forSmall businesses, EnterpriseEnterprise, Developers
Platformsweb, ios, android, macos, windowsweb, ios, android
CountryUS · 2008AU · 2002
Rating——

Choose Asana if

Cross-functional business teams and agencies from 10 to thousands of people.

  • Polished, approachable UI for non-technical teams
  • Portfolios and goals give leadership visibility
  • Strong automation and templates

Look elsewhere if: Software teams (Linear, Jira) or solo users who want something lighter (Todoist, Trello).

Choose Jira if

Mid-size to enterprise engineering organizations that need customization, governance and ecosystem.

  • Can model virtually any process
  • Deep ecosystem and integrations
  • Free for up to 10 users

Look elsewhere if: Small fast teams who want speed and simplicity (Linear, Plane).

Asana vs Jira pricing

Asana

  • Personal$0Up to 2 users, unlimited tasks and projects
  • Starter$13.49/user/mo$10.99/user/mo billed annually; timeline, Gantt
  • Advanced$30.49/user/mo$24.99/user/mo billed annually; portfolios, goals
  • EnterpriseCustomSecurity and admin controls
  • Enterprise+CustomSIEM, data residency, audit logs

Jira

  • Free$0Up to 10 users, 2 GB storage
  • Standard$9.70/user/mo1-100 users list price; 250 GB, 400 automation steps
  • Premium$19.60/user/mo1-100 users; unlimited storage; 30-day trial
  • EnterpriseCustomAnnual billing, multiple instances

Asana · Key features

  • Projects with list, board, timeline, Gantt, calendar views
  • Portfolios and goals connecting work to company objectives
  • Workflow builder, forms and rules for intake and automation
  • Workload view and approvals for resource planning
  • Asana AI for summaries, smart fields and status updates
  • Proofing on images and 200+ integrations

Cons

  • Advanced tier is required for key planning features
  • One assignee per task; dependency handling is basic
  • Not suited for engineering issue tracking

Jira · Key features

  • Scrum and kanban boards with backlogs, sprints and releases
  • Custom workflows, issue types, fields and screens
  • JQL advanced search and saved filters
  • Plans for cross-project roadmaps and capacity (Premium)
  • Automation rules and 3,000+ marketplace apps
  • Rovo AI for JQL, summaries and breakdowns

Cons

  • Complexity grows with configuration
  • Slower and denser than modern trackers
  • Admin overhead in large instances

Asana vs Jira: FAQ

Which is cheaper, Asana or Jira?

Jira starts at $9.70/mo and Asana at $13.49/mo. Both prices are checked on the vendors' own pricing pages.

Do Asana and Jira have a free plan?

Yes, both Asana and Jira have a free plan; paid plans add more usage and features.

Which is better for small businesses, Asana or Jira?

Asana lists small businesses as a core audience, while Jira is aimed more at enterprise and developers.

Not sure yet?