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Articulate 360 vs Kajabi

Articulate 360 and Kajabi are both online courses & LMS tools. Articulate 360 is aimed at enterprise and small businesses, while Kajabi is aimed at creators.

Articulate 360

E-learning authoring suite with Rise, Storyline, AI tools and Reach

Kajabi

All-in-one knowledge commerce platform

PricingPaidPaid · $179
Starting priceNot published$179/mo
Free planNoNo
Free trial14 days14 days
Built forEnterprise, Small businesses, FreelancersCreators
Platformsweb, windowsweb, ios, android
CountryUS · 2002US · 2010
Rating——

Choose Articulate 360 if

Corporate L&D teams and freelance instructional designers who create custom, interactive courses on a regular basis.

  • Industry-standard tools that most instructional designers already know
  • Rise produces mobile-friendly courses very quickly
  • Storyline handles complex branching that LMS-native editors cannot

Look elsewhere if: Organizations that mainly need an LMS with basic built-in course creation (Docebo, TalentLMS, 360Learning).

Choose Kajabi if

Established creators and knowledge entrepreneurs with revenue who want one system.

  • Truly all-in-one; fewer tools to manage
  • No transaction fees
  • Strong funnels and email for selling

Look elsewhere if: Beginners validating a first course or those happy with best-of-breed tools.

Articulate 360 vs Kajabi pricing

Articulate 360

  • 360 AI Personal$1,449/seat/yrRise, Storyline, Review and AI features for one creator
  • 360 AI Teams$1,749/seat/yrAdds team tools and Reach LMS with 300 active learners/yr
  • FrontlineFrom $500/yrUnlimited seats, 100,000 credits, AI-guided training
  • Reach 360 ProFrom $3,600/yrLMS add-on for 1,200 active learners
  • HybridCustomCombines 360 AI and Frontline; sales quote

Kajabi

  • Basic$179/mo$143/mo billed annually; 5 products, 2,500 contacts, 2 admins
  • Growth$249/mo$199/mo billed annually; 50 products, 25,000 contacts
  • Pro$499/mo$399/mo billed annually; unlimited products, 100,000 contacts

Articulate 360 · Key features

  • Storyline for custom interactions, triggers, variables and software simulations
  • Rise web builder for responsive, block-based courses
  • Export to SCORM and xAPI, plus PDF, web and video formats
  • Review app for collecting stakeholder comments on drafts
  • Translation of courses into 80+ languages with formatting kept
  • AI course drafting, avatar videos and auto-generated training kits

Cons

  • Annual billing only, with a high per-seat price
  • Storyline runs only on Windows
  • Reach is a lightweight LMS, not a full learning platform

Kajabi · Key features

  • Courses, coaching, communities, podcasts and memberships
  • Website, landing pages and funnel builder
  • Email marketing with automations and segmentation
  • Checkout, payment plans, coupons; 0% transaction fees
  • Analytics, affiliates and branded mobile app
  • Creator Studio AI for repurposing content

Cons

  • Expensive for beginners
  • Contact and product limits per tier
  • Email features trail dedicated tools

Articulate 360 vs Kajabi: FAQ

Do Articulate 360 and Kajabi have a free plan?

Articulate 360 has no free plan, a 14-day free trial. Kajabi has no free plan, a 14-day free trial.

Which is better for small businesses, Articulate 360 or Kajabi?

Articulate 360 lists small businesses as a core audience, while Kajabi is aimed more at creators.

Not sure yet?