Happy Valley

Amplitude vs Salience

Amplitude and Salience are both analytics tools. Amplitude is aimed at small businesses and enterprise, while Salience is aimed at agencies and small businesses. Both have a free plan.

Amplitude

Product analytics, session replay and experiments for digital teams

Salience

Log analytics that shows how bots, AI crawlers and users hit your site

PricingFreemiumFreemium · $19
Starting priceNot published$19/mo
Free planYesYes
Free trial——
Built forSmall businesses, Enterprise, DevelopersAgencies, Small businesses, E-commerce, Developers, Enterprise
Platformswebweb
CountryUS · 2012GB · 2026
Rating——

Choose Amplitude if

Product-led SaaS, mobile and e-commerce teams that want self-serve behavioral analytics with replay and experiments on one data model.

  • Free plan with 2M events, replay and experiments is generous
  • Self-serve charts that product managers can build without analysts
  • Analytics, replay, experiments and guides share one data model

Look elsewhere if: Small marketing sites that only need traffic reports or engineering-led teams wanting open source and transparent usage pricing (Google Analytics, PostHog).

Choose Salience if

Technical SEO teams and agencies that want continuous log analysis of search and AI crawler traffic.

  • Shows real crawler behaviour that JavaScript analytics never sees
  • Free plan includes the API and MCP server
  • Works on Cloudflare's free plan through a Worker

Look elsewhere if: Marketers who only need visitor analytics or a site crawler (Plausible, Screaming Frog SEO Spider).

Amplitude vs Salience pricing

Amplitude

  • Free$02M events/mo, session replay, 1 experiment, AI agents
  • PlusFrom $0Event-based above 2M free events, up to 70M; card required
  • GrowthCustomCustom event-based pricing; A/B testing, predictions, SSO
  • EnterpriseCustomRBAC, SCIM, data access controls, account manager

Salience

  • Free$01 site, 500K requests/mo, 30 days of history
  • Solo$19/mo1 site, 1 user, 5M requests, 6 months history; 2 months free yearly
  • Starter$49/mo5 sites, 20M requests, 1 year history, webhooks; 2 months free yearly
  • Growth$149/mo15 sites, 100M requests, 2 years history; 2 months free yearly
  • Pro$499/mo50 sites, 500M requests, 4 years history, shared Slack support

Amplitude · Key features

  • Funnels, retention, cohorts and user journey analysis without SQL
  • Session replay and heatmaps linked to analytics charts
  • Feature flags, A/B/n tests and web experimentation
  • In-app guides and surveys built on the Command AI acquisition
  • AI agents that monitor metrics and explain changes, plus an MCP server
  • Audience activation syncs to ad, CRM and messaging tools

Cons

  • Growth and Enterprise prices are not published and can be steep
  • Plus overage rates beyond 2M events are not shown on the pricing page
  • Instrumentation and taxonomy planning take real setup effort

Salience · Key features

  • Analysis of every request from CDN or server logs, with no sampling by Salience
  • Crawler verification against official IP ranges to expose spoofed user agents
  • Recognition of 200+ bots, with AI crawlers grouped by training, search or user fetch
  • Requests linked to paths, status codes, sitemaps, robots.txt rules and index state
  • Alerts checked every minute; Slack from Solo, webhooks from Starter
  • REST API, CLI and MCP server on every plan, including Free

Cons

  • Company incorporated in August 2026, so there is little track record
  • Core data is hosted in AWS London (eu-west-2), with no other region offered
  • Vercel needs a Pro or Enterprise team and Netlify works only on Enterprise

Amplitude vs Salience: FAQ

Do Amplitude and Salience have a free plan?

Yes, both Amplitude and Salience have a free plan; paid plans add more usage and features.

Not sure yet?

Amplitude vs Salience (2026): Pricing and Features