Adobe Firefly vs Photoroom
Adobe Firefly and Photoroom are both AI image & video generation tools. Adobe Firefly is aimed at creators and agencies, while Photoroom is aimed at E-commerce and small businesses. Adobe Firefly costs less, from $9.99/mo versus $12.99/mo for Photoroom. Both have a free plan.
Adobe's generative AI studio for images, video and audio
AI product photo editor for background removal and store images
| Pricing | Freemium · $10 | Freemium · $13 |
| Starting price | $9.99/mo | $12.99/mo |
| Free plan | Yes | Yes |
| Free trial | — | — |
| Built for | Creators, Agencies, Enterprise, Freelancers | E-commerce, Small businesses, Creators |
| Platforms | web, ios, android | web, ios, android |
| Country | US · 2023 | FR |
| Rating | — | — |
Choose Adobe Firefly if
Designers, agencies and marketing teams already working in Creative Cloud who want commercially safer generative images and video inside Adobe tools.
- Trained on licensed content, positioned as safe for commercial work
- Deep integration with Photoshop, Illustrator and Premiere Pro
- Standard image features are unlimited on every paid plan
Look elsewhere if: Artists chasing the most distinctive image aesthetics or non-designers who want quick templates (Midjourney or Canva).
Choose Photoroom if
Online sellers and e-commerce teams that need clean, consistent product photos at volume without a studio.
- Fast, accurate cutouts from a phone or the web app
- Built specifically for marketplace and store product photos
- Annual billing cuts Pro to about $7.50 a month
Look elsewhere if: Teams needing general marketing design or illustration (Canva, Adobe Firefly, Recraft).
Adobe Firefly vs Photoroom pricing
Adobe Firefly
- Free$0Daily free generations across image, video and audio
- Firefly Standard$9.99/mo2,000 generative credits/mo; unlimited standard image features
- Firefly Pro$19.99/mo4,000 credits/mo; adds Photoshop on web and mobile
- Firefly Pro Plus$49.99/mo10,000 credits/mo; up to 100 five-second videos
- Firefly Premium$199.99/mo50,000 credits/mo; unlimited Firefly Video Model use
Photoroom
- Free$0Core tools; watermark once the monthly free export limit is hit
- Pro$12.99/mo$89.99/yr; 8,000 AI credits, 1,000 exports a month
- Max$34.99/mo$250/yr; 25,000 credits, 3,000 exports, video, Shopify
- Ultra$99/mo$990/yr; 75,000 credits, 10,000 exports, 4K output
- EnterpriseCustomUsage-based; SLA, SSO and dedicated onboarding
Adobe Firefly · Key features
- Text to image with Firefly Image models and partner models
- Generative Fill and Expand inside Photoshop and the Firefly app
- Text to video and image to video with the Firefly Video Model
- Speech generation, sound effects, music and audio or video translation
- Partner models including GPT Image, Gemini, FLUX, Runway, Kling and Luma
- Firefly Boards for collaborative moodboards and ideation
Cons
- Credit system for video, audio and partner models is hard to predict
- Image style can look more generic than Midjourney output
- Content filters are stricter than many rivals
Photoroom · Key features
- One-tap background removal with no credit cost under fair use
- AI Backgrounds and Product Staging for lifestyle product scenes
- AI Fashion Models and Virtual Try-On for apparel listings
- Batch editor that applies one template to hundreds of photos
- Video Generator for product ads on Max and above
- Brand kit, shared Spaces and up to 50 seats per plan
Cons
- AI credit costs vary by tool and are hard to forecast
- Free exports get a watermark after the monthly export limit
- Shopify sync and video need the $34.99 Max plan
Adobe Firefly vs Photoroom: FAQ
Which is cheaper, Adobe Firefly or Photoroom?
Adobe Firefly starts at $9.99/mo and Photoroom at $12.99/mo. Both prices are checked on the vendors' own pricing pages.
Do Adobe Firefly and Photoroom have a free plan?
Yes, both Adobe Firefly and Photoroom have a free plan; paid plans add more usage and features.
Which is better for small businesses, Adobe Firefly or Photoroom?
Photoroom lists small businesses as a core audience, while Adobe Firefly is aimed more at creators and agencies.