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Adobe Express vs Loomly

Adobe Express and Loomly are both social media management tools. Adobe Express is aimed at creators and small businesses, while Loomly is aimed at agencies and small businesses. Adobe Express costs less, from $9.99/mo versus $65/mo for Loomly. Only Adobe Express has a free plan.

Adobe Express

Adobe's template-based design app for social posts, flyers and video

Loomly

Social media calendar with approvals for brands and agencies

PricingFreemium · $10Paid · $65
Starting price$9.99/mo$65/mo
Free planYesNo
Free trial30 days—
Built forCreators, Small businesses, Freelancers, EnterpriseAgencies, Small businesses, Enterprise
Platformsweb, ios, androidweb, ios, android
CountryUS · 2021US · 2015
Rating——

Choose Adobe Express if

Marketers and small businesses that need quick branded social and print content, especially inside Adobe Creative Cloud.

  • Generous free plan from a trusted design vendor
  • Firefly models trained on licensed content for commercial use
  • Smooth handoff with Photoshop, Illustrator and Acrobat

Look elsewhere if: Teams needing the largest template library and docs suite or professional UI design (Canva, Figma).

Choose Loomly if

Agencies and in-house marketing teams that need structured review and approval before social posts go live.

  • Approval workflow and post mockups make client sign-off easy
  • Clean calendar view that non-marketers understand quickly
  • Separate calendars keep multi-brand or agency work organized

Look elsewhere if: Solo creators on a tight budget or teams that need deep social listening (Buffer, Sprout Social, Hootsuite).

Adobe Express vs Loomly pricing

Adobe Express

  • Free$0Core templates and tools, 5 GB storage, limited AI generations
  • Premium$9.99/mo250 generative credits/mo, premium assets, brand kits
  • Firefly Pro$19.99/moExpress Premium + 4,000 credits, Photoshop web and mobile
  • Teams$7.99/license/moAnnual plan, min 2 seats; first-year discount offered

Loomly

  • Starter$65/mo$49/mo billed yearly; 3 users, 12 social accounts
  • Beyond$332/mo$249/mo billed yearly; unlimited users, 60 social accounts
  • EnterpriseCustom61+ social accounts, priority support, volume pricing

Adobe Express · Key features

  • Large template library for social, print, video and presentations
  • Firefly text-to-image, generative fill and text effects
  • One-click quick actions: remove background, resize, convert files
  • Video editor with captions, animations and background removal
  • Brand kits with logos, colors and fonts on Premium
  • Content scheduler for Instagram, Facebook, TikTok and more

Cons

  • Smaller template and stock library than Canva
  • Generative credits run out quickly on Premium
  • Multi-page documents and whiteboards are weaker than Canva

Loomly · Key features

  • Per-brand content calendar with drag-and-drop scheduling
  • Platform-specific post previews and shareable post mockups
  • Custom approval workflows, roles, comments and version history
  • Unified inbox for comments, mentions and messages with assignment
  • Post ideas from trends and RSS feeds plus post templates
  • Analytics with scheduled stakeholder reports in PDF or CSV

Cons

  • Entry plan at $65 a month is costly for solo users
  • Starter caps you at 3 users and 12 social accounts
  • Social listening limited to a few searches per month

Adobe Express vs Loomly: FAQ

Which is cheaper, Adobe Express or Loomly?

Adobe Express starts at $9.99/mo and Loomly at $65/mo. Both prices are checked on the vendors' own pricing pages.

Do Adobe Express and Loomly have a free plan?

Adobe Express has a free plan. Loomly has no free plan.

Not sure yet?