ActiveCampaign vs Click
ActiveCampaign and Click are both workflow automation tools. ActiveCampaign is aimed at small businesses and E-commerce, while Click is aimed at developers and small businesses. ActiveCampaign costs less, from $19/mo versus $199/mo for Click. Only Click has a free plan.
Email marketing and automation platform for SMBs and ecommerce
Managed agents API that runs model and tool loops for your app
| Pricing | Paid · $19 | Freemium · $199 |
| Starting price | $19/mo | $199/mo |
| Free plan | No | Yes |
| Free trial | 14 days | — |
| Built for | Small businesses, E-commerce, Agencies | Developers, Small businesses, Enterprise |
| Platforms | web, ios, android | web |
| Country | US · 2003 | — |
| Rating | — | — |
Choose ActiveCampaign if
Small and mid-sized businesses and ecommerce brands that want sophisticated, behaviour-based email and SMS automation at a mid-range price.
- One of the most powerful automation builders in its price range
- Strong ecommerce triggers and deep integrations
- AI agents included on every plan
Look elsewhere if: Teams sending simple newsletters to large lists on a tight budget, or wanting a full CRM suite (MailerLite, Brevo, HubSpot).
Choose Click if
Product and backend teams that want to embed long-running, tool-using agents in their app without building agent infrastructure.
- Model-agnostic, so you are not locked to one LLM vendor
- Full platform on every plan, including the free tier
- Swappable sandbox, browser and search providers
Look elsewhere if: No-code teams that want a visual agent builder rather than an API (Relevance AI).
ActiveCampaign vs Click pricing
ActiveCampaign
- Starter$19/mo$15/mo billed annually; 1,000 contacts, 1 seat
- Plus$59/mo$49/mo annually; landing pages, SMS add-on, 1 seat
- Pro$99/mo$79/mo annually; predictive sending, attribution, 3 seats
- Enterprise$179/mo$145/mo annually; SSO, HIPAA support, 5 seats
Click
- Free$02 concurrent sessions, 1 sandbox hour, 1 browser hour, 100 searches
- Pro$199/mo50 concurrent sessions, 10 GB, 100 sandbox/browser hrs, 5,000 searches
- EnterpriseCustomCustom capacity and limits, talk to the founder
ActiveCampaign · Key features
- Visual automation builder with branching, goals and split tests
- Triggers from site visits, purchases, forms, tags and CRM events
- Email, SMS and WhatsApp messaging from one platform
- Active Intelligence AI agents for segments, automations and brand kits
- Predictive sending and conditional content on Pro
- Landing pages and site messages from the Plus plan
Cons
- Costs climb quickly as contact lists grow
- CRM pipelines and transactional email are extra
- Starter and Plus include only one seat
Click · Key features
- HTTP API for agents, sessions and submissions with durable history
- Live event stream of text, thinking and tool activity, plus signed webhooks
- Bring your own model keys for Anthropic, OpenAI, Google and more
- Built-in web search, browser automation and managed sandbox
- Your MCP servers and HTTP endpoints as tools with per-agent grants
- Code mode where models compose tools in short JavaScript programs
Cons
- Large price jump from Free to the $199 Pro plan
- Model costs are billed separately by your own provider
- No published SDKs beyond HTTP examples in the docs
ActiveCampaign vs Click: FAQ
Which is cheaper, ActiveCampaign or Click?
ActiveCampaign starts at $19/mo and Click at $199/mo. Both prices are checked on the vendors' own pricing pages.
Do ActiveCampaign and Click have a free plan?
ActiveCampaign has no free plan, a 14-day free trial. Click has a free plan.