Unbounce vs Viral Loops
Unbounce and Viral Loops are both landing pages & waitlists tools. Unbounce is aimed at agencies and small businesses, while Viral Loops is aimed at small businesses and creators. Unbounce costs less, from $29/mo versus $49/mo for Viral Loops.
Landing page builder with AI copy and traffic optimization
Referral campaigns and viral waitlists
| Pricing | Paid · $29 | Paid · $49 |
| Starting price | $29/mo | $49/mo |
| Free plan | No | No |
| Free trial | 14 days | 14 days |
| Built for | Agencies, Small businesses | Small businesses, Creators |
| Platforms | web | web |
| Country | CA · 2009 | GR · 2016 |
| Rating | — | — |
Choose Unbounce if
Performance marketers and agencies running paid acquisition.
- Built for conversion optimization
- Smart Traffic boosts results
- Fast page creation without developers
Look elsewhere if: Startups needing a simple marketing site (Framer, Carrd).
Choose Viral Loops if
Startups and marketers running launch or referral campaigns.
- Ready-made templates
- Great for launches
- Easy to deploy
Look elsewhere if: Ongoing affiliate programs.
Unbounce vs Viral Loops pricing
Unbounce
- Starter$29/mo$22/mo annually; 5 pages, 500 visitors
- Build$99/mo$74/mo annually; unlimited pages, 20k visitors
- Experiment$149/mo$112/mo annually; A/B testing
- Optimize$249/mo$187/mo annually; AI traffic optimization, 50k visitors
- ConciergeCustom100k+ visitors, 15 users, dedicated CSM
Viral Loops
- Start-up$49/mo$35/mo billed annually; 1,000 participants
- Plus$139/mo$99/mo billed annually; 5,000 participants
- Growing$159/moBilled annually; 10,000 participants
- Power$399/mo$279/mo billed annually; 25,000 participants
- EnterpriseCustom25,000+ participants
Unbounce · Key features
- Drag-and-drop landing page builder
- A/B testing and Smart Traffic AI
- Pop-ups and sticky bars
- Dynamic text replacement for ads
- AI copywriting
- Integrations with CRMs and ad platforms
Cons
- Expensive
- Visitor limits per plan
- Not a full website builder
Viral Loops · Key features
- Prelaunch waitlist template
- Milestone referrals
- Giveaways and sweepstakes
- Newsletter referral programs
- Ambassador programs
- Widgets and integrations
Cons
- Participant limits
- Less customizable
- Pricing per tier
Unbounce vs Viral Loops: FAQ
Which is cheaper, Unbounce or Viral Loops?
Unbounce starts at $29/mo and Viral Loops at $49/mo. Both prices are checked on the vendors' own pricing pages.
Do Unbounce and Viral Loops have a free plan?
Unbounce has no free plan, a 14-day free trial. Viral Loops has no free plan, a 14-day free trial.