lemlist vs Smartlead
lemlist and Smartlead are both sales engagement & outbound tools. lemlist is aimed at small businesses and agencies, while Smartlead is aimed at agencies and small businesses. Smartlead costs less, from $39/mo versus $69/mo for lemlist.
| Pricing | Paid · $69 | Paid · $39 |
| Starting price | $69/mo | $39/mo |
| Free plan | No | No |
| Free trial | 14 days | 14 days |
| Built for | Small businesses, Agencies | Agencies, Small businesses |
| Platforms | web | web |
| Country | FR · 2018 | US · 2022 |
| Rating | — | — |
Choose lemlist if
SMB sales teams and agencies prioritizing personalization.
- Strong personalization features
- Multichannel in one tool
- Deliverability tools included
Look elsewhere if: High-volume cold email operations (Instantly, Smartlead).
Choose Smartlead if
Lead generation agencies and high-volume senders.
- Built for agencies
- Unlimited mailboxes
- Strong API
Look elsewhere if: Teams wanting personalization-led multichannel (lemlist).
lemlist vs Smartlead pricing
lemlist
- Email$69/mo$55/mo billed yearly; unlimited users, 50,000 emails/mo
- Multichannel$109/mo$87/mo billed yearly; LinkedIn, SMS, calls
- EnterpriseCustomSSO/SAML, custom roles
Smartlead
- Base$39/mo$32 billed annually; 2,000 contacts, 6,000 sends
- Pro$94/mo$78 billed annually; 30,000 contacts, 90,000 sends
- Unlimited Smart$174/mo$144 billed annually; 150,000 sends
- Unlimited Prime$379/mo$315 billed annually; 500,000 sends
lemlist · Key features
- Email, LinkedIn and call sequences
- Personalized images, videos and landing pages
- lemwarm deliverability warm-up
- Lead database and enrichment
- AI sequence writing and personalization
- CRM integrations and reporting
Cons
- Multichannel features need the pricier plan
- LinkedIn automation carries account risk
- Database quality varies by region
Smartlead · Key features
- Unlimited mailboxes and rotation
- AI-driven warm-up
- Master inbox for replies
- Sub-sequences based on reply intent
- White-label client portal
- API and webhooks
Cons
- Email only
- UI less polished
- Deliverability depends on setup
lemlist vs Smartlead: FAQ
Which is cheaper, lemlist or Smartlead?
Smartlead starts at $39/mo and lemlist at $69/mo. Both prices are checked on the vendors' own pricing pages.
Do lemlist and Smartlead have a free plan?
lemlist has no free plan, a 14-day free trial. Smartlead has no free plan, a 14-day free trial.