Happy Valley

Instantly vs Proposify

Instantly and Proposify are both sales engagement & outbound tools aimed at small businesses and agencies. Instantly costs less, from $47/mo versus $49/mo for Proposify.

Instantly

Cold email at scale with unlimited accounts

Proposify

Proposal and quote software with e-signatures for sales teams

PricingPaid · $47Paid · $49
Starting price$47/mo$49/mo
Free planNoNo
Free trial—14 days
Built forSmall businesses, AgenciesSmall businesses, Agencies, Enterprise
Platformswebweb
CountryUS · 2021CA
Rating——

Choose Instantly if

Teams and agencies running high-volume cold email.

  • Flat pricing with unlimited inboxes
  • Strong warm-up and deliverability tools
  • Simple, fast UI

Look elsewhere if: Personalized multichannel outreach (lemlist) or teams new to deliverability.

Choose Proposify if

Agencies and B2B sales teams that send polished, designed proposals and want analytics and approvals around them.

  • Strong design control for agency-style proposals
  • Detailed engagement analytics on each proposal
  • Unlimited documents and signatures on all plans

Look elsewhere if: Teams that only need signatures on standard contracts (DocuSign, Dropbox Sign) or full contract lifecycle management (Oneflow).

Instantly vs Proposify pricing

Instantly

  • Growth$47/mo$37.60/mo billed annually; 1,000 contacts, 5,000 emails/mo
  • Hypergrowth$97/mo$77.60/mo billed annually; 25,000 contacts, 125,000 emails
  • Light Speed$358/mo$286.30/mo billed annually; 100,000 contacts, SISR
  • EnterpriseCustom500,000+ emails, private deliverability network

Proposify

  • Build$49/user/mo$35 billed annually; unlimited docs and signatures
  • Grow$65/user/moBilled annually; approvals, roles, custom fields, API
  • Scale$12,800/yrIncludes 10 users; SSO, Salesforce, workspaces

Instantly · Key features

  • Unlimited sending accounts with rotation
  • Warm-up network and deliverability analytics
  • Sequences with A/B testing and spintax
  • Unified inbox (Unibox) for replies
  • Lead database and enrichment
  • CRM and AI reply agent add-ons

Cons

  • Add-ons increase total cost
  • Encourages volume over quality
  • Email only (no native LinkedIn)

Proposify · Key features

  • Template-based proposal editor with a shared content library
  • Interactive pricing tables, optional items and a product catalog
  • Built-in legally binding e-signatures on every plan
  • Document insights showing opens, views and time per section
  • Approval workflows, user roles and permissions on Grow
  • AI writing widget plus an MCP server for AI assistants

Cons

  • No free plan, unlike PandaDoc
  • Monthly send quotas with per-document overage fees
  • Approvals and API access require the annual Grow plan

Instantly vs Proposify: FAQ

Which is cheaper, Instantly or Proposify?

Instantly starts at $47/mo and Proposify at $49/mo. Both prices are checked on the vendors' own pricing pages.

Do Instantly and Proposify have a free plan?

Instantly has no free plan. Proposify has no free plan, a 14-day free trial.

Not sure yet?