Instantly vs lemlist
Instantly and lemlist are both sales engagement & outbound tools aimed at small businesses and agencies. Instantly costs less, from $47/mo versus $69/mo for lemlist.
Instantly
Cold email at scale with unlimited accounts
lemlist
Multichannel outreach with personalization
| Pricing | Paid · $47 | Paid · $69 |
| Starting price | $47/mo | $69/mo |
| Free plan | No | No |
| Free trial | — | 14 days |
| Built for | Small businesses, Agencies | Small businesses, Agencies |
| Platforms | web | web |
| Country | US · 2021 | FR · 2018 |
| Rating | — | — |
Choose Instantly if
Teams and agencies running high-volume cold email.
- Flat pricing with unlimited inboxes
- Strong warm-up and deliverability tools
- Simple, fast UI
Look elsewhere if: Personalized multichannel outreach (lemlist) or teams new to deliverability.
Choose lemlist if
SMB sales teams and agencies prioritizing personalization.
- Strong personalization features
- Multichannel in one tool
- Deliverability tools included
Look elsewhere if: High-volume cold email operations (Instantly, Smartlead).
Instantly vs lemlist pricing
Instantly
- Growth$47/mo$37.60/mo billed annually; 1,000 contacts, 5,000 emails/mo
- Hypergrowth$97/mo$77.60/mo billed annually; 25,000 contacts, 125,000 emails
- Light Speed$358/mo$286.30/mo billed annually; 100,000 contacts, SISR
- EnterpriseCustom500,000+ emails, private deliverability network
lemlist
- Email$69/mo$55/mo billed yearly; unlimited users, 50,000 emails/mo
- Multichannel$109/mo$87/mo billed yearly; LinkedIn, SMS, calls
- EnterpriseCustomSSO/SAML, custom roles
Instantly · Key features
- Unlimited sending accounts with rotation
- Warm-up network and deliverability analytics
- Sequences with A/B testing and spintax
- Unified inbox (Unibox) for replies
- Lead database and enrichment
- CRM and AI reply agent add-ons
Cons
- Add-ons increase total cost
- Encourages volume over quality
- Email only (no native LinkedIn)
lemlist · Key features
- Email, LinkedIn and call sequences
- Personalized images, videos and landing pages
- lemwarm deliverability warm-up
- Lead database and enrichment
- AI sequence writing and personalization
- CRM integrations and reporting
Cons
- Multichannel features need the pricier plan
- LinkedIn automation carries account risk
- Database quality varies by region
Instantly vs lemlist: FAQ
Which is cheaper, Instantly or lemlist?
Instantly starts at $47/mo and lemlist at $69/mo. Both prices are checked on the vendors' own pricing pages.
Do Instantly and lemlist have a free plan?
Instantly has no free plan. lemlist has no free plan, a 14-day free trial.