Happy Valley

Fourthwall vs Linktree

Fourthwall and Linktree are both creator monetization tools. Fourthwall is aimed at creators and E-commerce, while Linktree is aimed at creators and small businesses. Linktree costs less, from $8/mo versus $15/mo for Fourthwall. Both have a free plan.

Fourthwall

Creator storefront for merch, memberships and digital products

Linktree

The original link-in-bio

PricingFreemium · $15Freemium · $8
Starting price$15/mo$8/mo
Free planYesYes
Free trial——
Built forCreators, E-commerceCreators, Small businesses
Platformswebweb, ios, android
CountryUS · 2019AU · 2016
Rating——

Choose Fourthwall if

Video creators and streamers who want merch, memberships and digital products in one branded shop without managing inventory.

  • No inventory or upfront cost to launch merch
  • Merch, memberships and digital products in one branded shop
  • Fourthwall handles fulfillment and support for catalog orders

Look elsewhere if: Brands that need a fully custom store or sellers of digital products only (Shopify, Gumroad).

Choose Linktree if

Creators and brands needing a simple link-in-bio page.

  • Instantly recognizable
  • Free plan is enough for many
  • Easy to use

Look elsewhere if: Creators wanting a full storefront (Stan, Beacons).

Fourthwall vs Linktree pricing

Fourthwall

  • Free$05% fee on digital products and memberships; 2 team members
  • Pro$15/moSave $48 paying yearly; no digital fee, custom domain

Linktree

  • Free$0Unlimited links, basic analytics
  • Starter$8/mo$6/mo billed annually; link scheduling, more appearance options
  • Pro$15/mo$12/mo billed annually; advanced analytics, SEO controls
  • Premium$35/mo$30/mo billed annually; remove branding, priority support

Fourthwall · Key features

  • Print-on-demand catalog of 200+ products with costs deducted per sale
  • Own-product sourcing, samples and production through vetted partners
  • Paid memberships with members-only videos and a branded mobile app
  • Digital downloads up to 5 GB on Free and 100 GB on Pro
  • YouTube, TikTok, Instagram and Twitch selling and on-stream alerts
  • Customizable shop themes with promo codes and giveaways

Cons

  • 5% fee on memberships even on Pro
  • Print-on-demand margins are thin on low-priced items
  • Less design freedom than a full Shopify store

Linktree · Key features

  • Unlimited links and embeds
  • Shop and commerce links
  • Email and SMS signup
  • Tips and payments
  • Analytics on clicks and traffic
  • Themes and customization

Cons

  • Branding on free plan
  • Limited design flexibility
  • Fewer monetization tools than Beacons/Stan

Fourthwall vs Linktree: FAQ

Which is cheaper, Fourthwall or Linktree?

Linktree starts at $8/mo and Fourthwall at $15/mo. Both prices are checked on the vendors' own pricing pages.

Do Fourthwall and Linktree have a free plan?

Yes, both Fourthwall and Linktree have a free plan; paid plans add more usage and features.

Which is better for small businesses, Fourthwall or Linktree?

Linktree lists small businesses as a core audience, while Fourthwall is aimed more at creators and E-commerce.

Not sure yet?