Happy Valley

Everflow vs GrowSurf

Everflow and GrowSurf are both affiliate & referral programs tools. Everflow is aimed at E-commerce and agencies, while GrowSurf is aimed at small businesses and developers. Only GrowSurf has a free plan.

Everflow

Affiliate and partner tracking with flexible payouts and attribution

GrowSurf

Referral and affiliate program software for SaaS and tech startups

PricingPaidFreemium · $179
Starting priceNot published$179/mo
Free planNoYes
Free trial—14 days
Built forE-commerce, Agencies, Enterprise, Small businessesSmall businesses, Developers
Platformswebweb
CountryUS · 2016US
Rating——

Choose Everflow if

Performance marketing teams and affiliate networks that need precise tracking, flexible payouts and blended attribution at volume.

  • Very flexible payout and attribution rules
  • Handles both brand programs and affiliate network setups
  • Free migration from other tracking platforms

Look elsewhere if: Small brands starting a simple referral program on a budget (Tapfiliate, Rewardful, Refersion).

Choose GrowSurf if

SaaS and tech startups that want an in-product customer referral program with fraud checks and automated rewards.

  • Fast to launch inside a SaaS product without custom code
  • Free affiliate plan charges only when referrals generate revenue
  • Handles tax forms and payouts, not just tracking

Look elsewhere if: Shopify stores (ReferralCandy), viral pre-launch campaigns on a small budget (Viral Loops) or cheap Stripe-only affiliate tracking (Rewardful).

Everflow vs GrowSurf pricing

Everflow

  • CustomCustomQuote on request; 6-month minimum commitment
  • OnboardingIncludedOne-time onboarding and free data migration

GrowSurf

  • Affiliate Free$0Affiliate programs only; 3% success fee on referral revenue
  • Startup$179/mo$125/mo billed yearly; up to 2,500 participants, 2 programs
  • Business$449/mo$314/mo billed yearly; up to 10,000 participants, 5 programs
  • CustomCustom150,000+ participants, onboarding and volume discounts

Everflow · Key features

  • Click and server-to-server conversion tracking for affiliates
  • Payouts on later-stage events such as SQLs or approved leads
  • Everflow Pay for managed partner payments
  • Marketplace to recruit affiliates and media buyers
  • Traffic health monitoring for blocked or broken tracking links
  • Ad spend import from Google Ads, Facebook and TikTok

Cons

  • No public pricing and a 6-month minimum commitment
  • Too much platform for small creator referral programs
  • Setup and tracking configuration need technical know-how

GrowSurf · Key features

  • Automatic referral link for every user via one code snippet
  • White-labeled referral portal with custom domain on Business
  • Qualification rules on signup, first purchase or custom events
  • Automatic rewards as gift cards, cash payouts or account credits
  • Fraud protection with manual reward approval options
  • Affiliate programs with Stripe, PayPal and Wise payouts

Cons

  • Referral plans start at $179 a month, steep for early startups
  • Pricing scales with participants, so large user bases get expensive
  • Startup plan limits you to two team members and two programs

Everflow vs GrowSurf: FAQ

Do Everflow and GrowSurf have a free plan?

Everflow has no free plan. GrowSurf has a free plan.

Not sure yet?