Happy Valley

Equals vs Pirsch

Equals and Pirsch are both analytics tools. Equals is aimed at small businesses and developers, while Pirsch is aimed at developers and freelancers. Pirsch costs less, from $6/mo versus $2000/mo for Equals.

Equals

Spreadsheet connected to your database and Stripe

Pirsch

Cookie-free analytics with a server-side option

PricingPaid · $2000Paid · $6
Starting price$2000/mo$6/mo
Free planNoNo
Free trial—30 days
Built forSmall businesses, DevelopersDevelopers, Freelancers
Platformswebweb
CountryUS · 2021DE · 2020
Rating——

Choose Equals if

Startup finance and ops teams.

  • Live data
  • Versioning
  • Finance-friendly

Look elsewhere if: Casual users.

Choose Pirsch if

Privacy-focused sites in Europe.

  • GDPR-friendly
  • Server-side option
  • Affordable

Look elsewhere if: Product analytics.

Equals vs Pirsch pricing

Equals

  • Essential$24k/yearUnlimited seats, 3 connectors, 6-hr sync
  • Business$36k/year5 connectors or warehouse, 1-hr sync, writeback
  • Enterprise$60k/yearUnlimited connectors, 15-min sync, Enterprise SSO

Pirsch

  • Standard$6/mo10k pageviews, 50 websites, unlimited members
  • Plus$12/mo10k pageviews, unlimited sites, funnels, A/B tests, white label
  • EnterpriseCustomOn-premise, SAML SSO, raw data access

Equals · Key features

  • Live SQL queries in sheets
  • SaaS integrations
  • Versioning
  • Scheduled reports
  • Dashboards
  • Familiar spreadsheet

Cons

  • High annual contract prices
  • Smaller ecosystem
  • Requires SQL for best use

Pirsch · Key features

  • Cookie-free tracking
  • Server-side integration
  • Funnels and events
  • API
  • Dashboards
  • EU hosting

Cons

  • Smaller brand
  • Fewer integrations
  • Basic UI

Equals vs Pirsch: FAQ

Which is cheaper, Equals or Pirsch?

Pirsch starts at $6/mo and Equals at $2000/mo. Both prices are checked on the vendors' own pricing pages.

Do Equals and Pirsch have a free plan?

Equals has no free plan. Pirsch has no free plan, a 30-day free trial.

Which is better for small businesses, Equals or Pirsch?

Equals lists small businesses as a core audience, while Pirsch is aimed more at developers and freelancers.

Not sure yet?

Equals vs Pirsch (2026): Pricing and Features · Happy Valley