Duda vs Strikingly

Duda is a website building platform designed for agencies, SaaS companies and hosting providers that create and manage websites at scale. The company was founded in 2009 and has offices in Palo Alto and Tel Aviv. Rather than serving individual site owners, Duda focuses on the teams building sites for many clients, with white labeling, client permissions and a central dashboard for hundreds of sites.

The drag-and-drop editor works with templates, reusable sections and widgets, while dynamic pages generate many pages from a single collection, useful for locations, listings or services. Sites are built for fast loading and good Core Web Vitals, and built-in features cover multilingual sites, membership areas, basic e-commerce and AI assistance for content. APIs let SaaS platforms embed Duda as their own website builder. Plans start with a single-site Basic tier and scale through Team and Agency, with white label and client management on higher plans and custom pricing for platforms.

Duda fits agencies building local business, franchise and multi-location sites, and software vendors who want to offer websites to their customers. It gives less design freedom than Webflow, per-site costs add up, and its e-commerce is basic compared with Shopify. Webflow suits design-led studios, WordPress offers maximum flexibility and plugin choice, and Wix suits individuals building a single site.

Strikingly is a website builder known for fast, mobile-friendly one-page sites. It was founded in 2012 by David Chen, Dafeng Guo and Teng Bao, went through Y Combinator, and is often described as the first Chinese startup to graduate from the accelerator. The company operates from Shanghai and San Francisco. Its core job is letting non-technical people publish a good-looking personal, portfolio or small business site in an afternoon.

Sites are built by stacking ready-made sections such as banners, galleries, pricing tables, forms and blog feeds, and the editor keeps layouts mobile-ready. A Simple Store sells physical or digital products, alongside a blog, newsletter tools and basic analytics, and Strikingly has added an AI site builder that drafts a first version from a short prompt. Every account can publish unlimited free sites on a strikingly.com subdomain; paid tiers add custom domains, more sites and pages, more store products and lower transaction fees.

Strikingly fits freelancers, students, event pages and very small businesses that want a tidy site without a learning curve. It is limited for larger sites: the Limited plan caps pages per site, the store is basic, and design freedom is narrower than in Wix or Webflow. Carrd is cheaper for single landing pages, Wix offers far more apps and templates, and Squarespace has stronger design and commerce.

A buying tip: yearly and multi-year billing cut the monthly cost sharply, with Pro dropping from $20 to $16 a month, and the Limited and Pro plans include a free domain for the first year.