D·engage vs Microsoft Power Automate
D·engage and Microsoft Power Automate are both workflow automation tools. D·engage is aimed at enterprise and E-commerce, while Microsoft Power Automate is aimed at small businesses and enterprise.
Customer data and omnichannel messaging platform with on-prem option
Microsoft's workflow automation and RPA platform for Microsoft 365
| Pricing | Paid | Paid · $15 |
| Starting price | Not published | $15/mo |
| Free plan | No | No |
| Free trial | — | 30 days |
| Built for | Enterprise, E-commerce | Small businesses, Enterprise |
| Platforms | web | web, windows, ios, android |
| Country | GB · 2018 | US · 2016 |
| Rating | — | — |
Choose D·engage if
Large retailers, airlines, banks and telcos that need a CDP plus high-volume omnichannel messaging, including on-premise deployments.
- On-premise option is rare and valuable for banks and regulated firms
- SMS and WhatsApp built in next to email and push
- Handles very high volume, with billions of messages per month
Look elsewhere if: Small stores or SaaS startups that want self-serve signup and published pricing (Customer.io, Mailchimp).
Choose Microsoft Power Automate if
Organizations standardized on Microsoft 365 that need governed workflow automation and desktop RPA for legacy apps.
- Deep native integration with Microsoft 365, Teams, SharePoint and Dynamics
- Many Microsoft 365 licences already include standard connector flows
- Combines API automation and desktop RPA in one platform
Look elsewhere if: Small teams on mostly non-Microsoft SaaS apps who want quick, simple automations (Zapier, Make, n8n).
D·engage vs Microsoft Power Automate pricing
D·engage
- CoreCustomCloud only; CDP, email, SMS/WhatsApp, push, journeys
- ProCustomCloud only; usage-based Mix & Play pricing
- EnterpriseCustomCloud or on-premise; unlimited data points and messaging
Microsoft Power Automate
- Premium$15/user/moBilled yearly; cloud flows, attended desktop RPA, process mining
- Process$150/bot/moBilled yearly; unattended desktop flows for one bot
- Hosted Process$215/bot/moBilled yearly; adds a Microsoft-hosted virtual machine
- Process Mining add-on$5,000/tenant/moBilled yearly; requires Premium, 100 GB data storage
D·engage · Key features
- Composable CDP with a single customer view on a star-schema model
- Remote source connection that queries live data without duplication
- Email, SMS, WhatsApp, web push and mobile push from one platform
- In-app and on-site messages for real-time website personalisation
- Cross-channel journey orchestration triggered by real-time behaviour
- Zeki AI for intent prediction, next best action and content drafts
Cons
- No public prices and no self-serve signup
- Two-month implementation is long for small teams
- Integration catalog is narrower than Braze or Klaviyo
Microsoft Power Automate · Key features
- Cloud flows triggered by events, schedules or buttons across 1,000+ connectors
- Desktop flows that automate Windows apps and websites through RPA
- Attended bots on user PCs and unattended bots on VMs
- Copilot that drafts flows from a plain-language description
- Approvals built into Teams, Outlook and the mobile app
- Process and task mining to find bottlenecks before automating
Cons
- Licensing is confusing, with premium connectors and per-bot charges
- Designer is slower and less intuitive than Zapier or Make
- Error messages and debugging can be hard for non-developers
D·engage vs Microsoft Power Automate: FAQ
Do D·engage and Microsoft Power Automate have a free plan?
D·engage has no free plan. Microsoft Power Automate has no free plan, a 30-day free trial.
Which is better for small businesses, D·engage or Microsoft Power Automate?
Microsoft Power Automate lists small businesses as a core audience, while D·engage is aimed more at enterprise and E-commerce.