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Cometly vs Orphex MCP

Cometly and Orphex MCP are both ad management & attribution tools. Cometly is aimed at E-commerce and agencies, while Orphex MCP is aimed at small businesses and agencies. Only Orphex MCP has a free plan.

Cometly

Ad attribution with server-side conversion sync for paid media teams

Orphex MCP

MCP server that lets AI assistants read and act on ad accounts

PricingPaidFreemium · $40
Starting priceNot published$39.99/mo
Free planNoYes
Free trial——
Built forE-commerce, Agencies, Small businessesSmall businesses, Agencies, E-commerce, Enterprise
Platformswebweb
CountryUS · 2021—
Rating——

Choose Cometly if

Performance marketers and agencies spending heavily on Meta and Google who need revenue-level attribution and server-side conversion sync.

  • Feeds cleaner conversion data back to ad platform algorithms
  • Connects ad spend to CRM pipeline, not just ecommerce checkouts
  • Unlimited ad platform connections on both plans

Look elsewhere if: Shopify-first brands or small advertisers wanting self-serve, low-cost analytics (Triple Whale, Northbeam or Hyros may fit better).

Choose Orphex MCP if

Performance marketing teams and agencies that want to query and adjust many ad and commerce accounts from their AI assistant.

  • Answers come from connected account data, not exports
  • Changes run through a preview, with optional teammate approval
  • Broad coverage across ads, analytics, commerce and app growth

Look elsewhere if: Teams that need scheduled dashboards and spreadsheet feeds rather than conversational analysis (Supermetrics, Triple Whale).

Cometly vs Orphex MCP pricing

Cometly

  • CoreCustom quotePriced by monthly pageviews; attribution, CAPI sync, AI Ads Manager
  • EnterpriseCustom quoteAdds warehouse sync, API, MCP and a dedicated team

Orphex MCP

  • Free$0/mo250 reads, 50 writes/mo, 1 user, 1 brand, 3 account connections
  • Read$39.99/moFrom 2,000 reads/mo, no writes, 10 users; $399.90/yr (2 months free)
  • Action$149.99/moFrom 2,000 reads, 500 writes, 100 connections; $1,499.90/yr
  • EnterpriseCustomCustom limits, contract billing and onboarding support

Cometly · Key features

  • First-party pixel plus server-side tracking that survives browser restrictions
  • Multi-touch attribution models comparing first, last and linear credit
  • Conversion API sync back to Meta, Google, TikTok, LinkedIn and Reddit
  • Account and customer journey views from first click to closed revenue
  • AI Ads Manager for analyzing and adjusting campaigns from one screen
  • Custom dashboards joining ad spend with CRM and Stripe revenue

Cons

  • No free trial and no public pricing
  • Small team and company, so roadmap and support depend on few people
  • Setup requires CRM, pixel and ad account work before data is useful

Orphex MCP · Key features

  • One MCP server for 50+ ad, analytics, commerce and app platforms
  • Works with Claude, ChatGPT, Copilot, Grok, Cursor, VS Code and Gemini CLI
  • Period comparisons that trace changes to specific campaigns
  • Budget moves and pauses prepared as previews that need confirmation
  • Optional teammate approval before any account change runs
  • Skill Catalog with weekly reviews, creative checks and budget proposals

Cons

  • Available actions vary by platform and plan
  • Read plan has no write actions at all
  • Paid tiers start at 10 users and 3 brands; higher limits cost more

Cometly vs Orphex MCP: FAQ

Do Cometly and Orphex MCP have a free plan?

Cometly has no free plan. Orphex MCP has a free plan.

Not sure yet?