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Chatfuel vs Relevance AI

Chatfuel and Relevance AI are both chatbots & AI agents tools. Chatfuel is aimed at small businesses and agencies, while Relevance AI is aimed at small businesses and enterprise.

Chatfuel

No-code AI chatbot builder for WhatsApp, Instagram and Facebook

Relevance AI

Build an AI workforce of agents without code

PricingPaid · $18Paid
Starting price$18/moNot published
Free planNoNo
Free trial——
Built forSmall businesses, Agencies, E-commerce, CreatorsSmall businesses, Enterprise
Platformswebweb
CountryUS · 2015AU · 2020
Rating——

Choose Chatfuel if

Small businesses, ecommerce brands and agencies that sell through WhatsApp, Instagram and Facebook and want an AI agent tied to ad performance.

  • Official Meta partner with stable WhatsApp API access
  • Unlimited contacts and messages on paid plans
  • Option to bring your own OpenAI key to avoid AI limits

Look elsewhere if: Teams needing website-first live chat and helpdesk or highly custom AI agents (Tidio, Intercom, Voiceflow).

Choose Relevance AI if

GTM and ops teams experimenting with AI agents.

  • Business-friendly agent building
  • GTM templates
  • Multi-agent orchestration

Look elsewhere if: Teams needing deterministic workflows (Zapier).

Chatfuel vs Relevance AI pricing

Chatfuel

  • Business$18/moBilled yearly ($216/yr); $20 AI credits per month
  • Agency S$90/moBilled yearly ($1,080/yr); 3 client businesses

Relevance AI

  • EnterpriseCustomTalk to sales; unlimited agents, tools, users and projects

Chatfuel · Key features

  • AI agent that answers FAQs and qualifies leads in chat
  • Official WhatsApp Business API access with bulk campaigns
  • Automatic replies to Instagram and Facebook post and Reels comments
  • In-chat payment links and order confirmation
  • Meeting booking with confirmations and reminders
  • Built-in CRM, shared team inbox and lead scoring

Cons

  • Meta's WhatsApp conversation fees are charged on top
  • Monthly-billing prices are only shown in-app
  • Bot pauses if the AI fair-use allowance runs out

Relevance AI · Key features

  • No-code agent builder
  • Tool use and integrations
  • Knowledge and memory
  • Multi-agent teams
  • Human approval steps
  • Templates for GTM

Cons

  • Agent reliability needs testing
  • Sales-led pricing only
  • Learning curve

Chatfuel vs Relevance AI: FAQ

Do Chatfuel and Relevance AI have a free plan?

Chatfuel has no free plan. Relevance AI has no free plan.

Not sure yet?