Carrd vs Instapage
Carrd and Instapage are both landing pages & waitlists tools. Carrd is aimed at freelancers and creators, while Instapage is aimed at agencies and enterprise. Carrd costs less, from $0.75/mo versus $99/mo for Instapage. Only Carrd has a free plan.
| Pricing | Freemium · $1 | Paid · $99 |
| Starting price | $0.75/mo | $99/mo |
| Free plan | Yes | No |
| Free trial | 7 days | 14 days |
| Built for | Freelancers, Creators | Agencies, Enterprise |
| Platforms | web | web |
| Country | US · 2016 | US · 2012 |
| Rating | — | — |
Choose Carrd if
Indie makers and individuals who need a polished single page fast and cheap.
- Absurdly cheap: $19 per year covers most needs
- Fast and simple editor
- Great for landing pages and link pages
Look elsewhere if: Multi-page marketing sites, blogs or anything needing a CMS.
Choose Instapage if
Performance marketers.
- Strong for paid campaigns
- Personalization
- Collaboration
Look elsewhere if: Small budgets.
Carrd vs Instapage pricing
Carrd
- Free$0Up to 3 sites on carrd.co subdomain
- Pro Lite$9/year3 sites, no branding; 10/25-site tiers $14/$29 per year
- Pro Standard$19/year10 sites, custom domains, forms; up to 1,000 sites
- Pro Plus$49/year25 sites, redirects, password protection
Instapage
- Create$99/mo15,000 visitors/mo; $79/mo billed annually
- Optimize$199/mo30,000 visitors/mo; $159/mo billed annually
- ConvertCustomCustom visitor limits, demo instead of trial
Carrd · Key features
- Responsive one-page sites with sections and containers
- Clean templates and fine-grained styling
- Forms connected to email tools and Formspree (Pro)
- Embeds, widgets, Google Analytics and custom code (Pro)
- Stripe and PayPal buttons (Pro Plus)
- Custom domains and multiple sites per account
Cons
- One page only; no CMS or blog
- Limited interactivity and animations
- Team collaboration not supported
Instapage · Key features
- Landing page builder
- Ad-to-page personalization
- A/B testing
- Heatmaps
- Collaboration
- AMP
Cons
- Expensive
- Convert tier custom
- Not full site builder
Carrd vs Instapage: FAQ
Which is cheaper, Carrd or Instapage?
Carrd starts at $0.75/mo and Instapage at $99/mo. Both prices are checked on the vendors' own pricing pages.
Do Carrd and Instapage have a free plan?
Carrd has a free plan. Instapage has no free plan, a 14-day free trial.