BigMarker vs Livestorm

BigMarker is a browser-based webinar and event platform from Chicago, developed in 2010 by founder Zhu-Song Mei. It runs live, automated and on-demand webinars, virtual conferences and the digital side of in-person and hybrid events. Most customers are B2B marketing teams that treat webinars as a pipeline channel.

Webinars run without downloads, with chat, Q&A, polls, handouts, offers, breakout rooms and simulive or evergreen replays. The event suite adds custom registration, a mobile event app, badge printing and check-in, while Media Hubs turn recordings into on-demand video, learning and resource libraries. BigMarker AI creates derivative content and scores leads, and native integrations push data to Salesforce, HubSpot, Marketo and Eloqua. Pricing is quote-based: webcast plans (Basic, Professional, Enterprise) differ mainly by host licenses, and event, mobile app and media hub licenses are priced separately.

BigMarker fits mid-market and enterprise teams that run frequent webinars plus a few large virtual or hybrid events and want both on one platform with CRM sync. It is too much for occasional small webinars, and the lack of public pricing makes quick comparisons hard. Demio is simpler and transparently priced for SMB webinars, Livestorm is a clean European option with self-serve plans, and Zoom Events suits companies already standardized on Zoom.

Buying tip: BigMarker does not publish list prices, and trials or proofs of concept are arranged through sales. Get a written quote covering host seats, audience size and add-ons.

Livestorm is a browser-based video engagement platform founded in 2016 in Paris, France, used by marketing, sales, customer success and HR teams to run webinars, virtual events and recurring online meetings. Everything happens in the browser for both hosts and attendees, removing the download step that hurts attendance on traditional webinar software.

The platform covers the full event lifecycle. Registration pages with custom fields, automated invitation and reminder emails, and calendar integrations bring people in; during the session hosts can share screens and media, run polls and Q&A, use chat and emoji reactions, and show calls to action; afterwards recordings become on-demand replays, and automated webinars play pre-recorded content on a schedule. Engagement data per attendee syncs to HubSpot, Salesforce, Marketo and other tools through native integrations and Zapier. Pricing uses yearly packs of attendee credits, one per unique attendee per session, with team members free: Pro starts at 400 credits for $1,000 a year and Enterprise is quoted.

Livestorm fits B2B companies running recurring programs: product demos, onboarding sessions, customer training and internal all-hands. Credit-based pricing can climb for large one-off events, and production features are lighter than broadcast-focused studios. Demio is a simpler, conversion-focused alternative for marketing webinars, Zoom Webinars handles very large audiences on familiar infrastructure, and StreamYard is stronger for multistreaming to social platforms.