Happy Valley

Adyen vs Square

Adyen and Square are both payments & billing tools. Adyen is aimed at enterprise and E-commerce, while Square is aimed at small businesses. Only Square has a free plan.

Adyen

Enterprise payments platform for online, in-store and platform sales

Square

Payments and POS for small businesses

PricingPaidFreemium · $49
Starting priceNot published$49/mo
Free planNoYes
Free trial——
Built forEnterprise, E-commerceSmall businesses
Platformswebweb, ios, android
CountryNL · 2006US · 2009
Rating——

Choose Adyen if

Large merchants and platforms processing high volumes across several countries and channels that want one acquiring partner.

  • Transparent, published Interchange++ pricing with no setup or monthly fees
  • Single platform for online, in-store and marketplace payments
  • Strong authorization rates from direct acquiring and tokenization

Look elsewhere if: Small businesses and early startups that need instant self-serve setup (Stripe, PayPal, Square).

Choose Square if

Small brick-and-mortar businesses in supported countries.

  • Free POS software
  • Simple flat-rate pricing
  • All-in-one for small businesses

Look elsewhere if: Online-only SaaS (Stripe).

Adyen vs Square pricing

Adyen

  • Processing fee$0.13/transactionFixed fee on every payment, plus the payment method fee
  • Cards (Visa, Mastercard)Interchange++ + 0.60%Interchange and scheme fees passed through at cost
  • American Express3.3% + $0.10North America rate; 3.95% elsewhere
  • ACH Direct Debit$0.27/transactionNo setup, monthly or closure fees; minimum invoice may apply

Square

  • Square Free$0In-person 2.6% + 15¢, online 3.3% + 30¢
  • Square Plus$49/location/moIn-person 2.5% + 15¢, online 2.9% + 30¢
  • Square Premium$149/location/moLowest fees: in-person 2.4% + 15¢, online 2.9% + 30¢
  • Square ProCustomFor businesses processing over $250K/year

Adyen · Key features

  • Own acquiring and processing for cards in many countries under one contract
  • Drop-in and Components SDKs for web, iOS and Android checkout
  • Point-of-sale terminals and Tap to Pay on iPhone and Android
  • RevenueProtect risk engine with configurable fraud rules
  • Network tokenization and automatic card updater to lift authorization rates
  • Adyen for Platforms for marketplace onboarding, KYC and split payouts

Cons

  • Sales-led onboarding that is not designed for small merchants
  • Integration and configuration usually need in-house developers
  • Minimum invoice can apply depending on industry

Square · Key features

  • POS software and hardware
  • Online store and invoices
  • Appointments and loyalty
  • Payroll and team management
  • Banking and loans
  • Restaurant and retail features

Cons

  • Limited country availability
  • Fees higher than interchange-plus at scale
  • Account holds possible

Adyen vs Square: FAQ

Do Adyen and Square have a free plan?

Adyen has no free plan. Square has a free plan.

Which is better for small businesses, Adyen or Square?

Square lists small businesses as a core audience, while Adyen is aimed more at enterprise and E-commerce.

Not sure yet?