Happy Valley

Adjust vs ShopEDown

Adjust and ShopEDown are both analytics tools. Adjust is aimed at enterprise and developers, while ShopEDown is aimed at small businesses and agencies. Both have a free plan.

Adjust

Mobile measurement partner for app attribution and fraud prevention

ShopEDown

Download Shopee videos, images and reviews

PricingFreemiumFreemium · $8
Starting priceNot published$7.99/mo
Free planYesYes
Free trial——
Built forEnterprise, Developers, Small businessesSmall businesses, Agencies, E-commerce
Platformswebbrowser-extension
CountryDE · 2012—
Rating——

Choose Adjust if

Mobile app and game publishers spending meaningfully on paid user acquisition who need trustworthy attribution, fraud protection and iOS privacy measurement.

  • Mature, widely integrated SDK used by large app publishers
  • Free Base tier lets small developers start without a contract
  • Strong fraud prevention and privacy-framework support

Look elsewhere if: Web-first DTC brands or apps with little paid marketing (Northbeam, Rockerbox, Google Analytics).

Choose ShopEDown if

Adjust vs ShopEDown pricing

Adjust

  • Base$0Up to 1,500 attributions per month; for small developers
  • CoreCustomUp to 250,000 attributions per year; annual contract
  • EnterpriseCustomOver 250,000 attributions per year; add-ons priced separately

ShopEDown

    Adjust · Key features

    • Install and in-app event attribution across thousands of ad partners
    • SKAdNetwork and AdAttributionKit measurement for privacy-restricted iOS traffic
    • Fraud Prevention Suite against click spam, SDK spoofing and fake installs
    • Datascape dashboards with cohort, retention and ROAS reporting
    • InSight incrementality testing using synthetic control groups
    • Deep linking for retargeting and user re-engagement campaigns

    Cons

    • Core and Enterprise pricing is unpublished and contract-based
    • Useful add-ons like fraud prevention and InSight cost extra
    • Ownership by AppLovin raises neutrality questions for some buyers

    ShopEDown · Key features

      Adjust vs ShopEDown: FAQ

      Do Adjust and ShopEDown have a free plan?

      Yes, both Adjust and ShopEDown have a free plan; paid plans add more usage and features.

      Not sure yet?

      Adjust vs ShopEDown (2026): Pricing and Features