Adjust vs Hyros
Adjust and Hyros are both ad management & attribution tools. Adjust is aimed at enterprise and developers, while Hyros is aimed at small businesses and agencies. Only Adjust has a free plan.
Adjust
Mobile measurement partner for app attribution and fraud prevention
Hyros
Call and sales attribution for info and high-ticket businesses
| Pricing | Freemium | Paid |
| Starting price | Not published | Not published |
| Free plan | Yes | No |
| Free trial | — | — |
| Built for | Enterprise, Developers, Small businesses | Small businesses, Agencies |
| Platforms | web | web |
| Country | DE · 2012 | US · 2019 |
| Rating | — | — |
Choose Adjust if
Mobile app and game publishers spending meaningfully on paid user acquisition who need trustworthy attribution, fraud protection and iOS privacy measurement.
- Mature, widely integrated SDK used by large app publishers
- Free Base tier lets small developers start without a contract
- Strong fraud prevention and privacy-framework support
Look elsewhere if: Web-first DTC brands or apps with little paid marketing (Northbeam, Rockerbox, Google Analytics).
Choose Hyros if
Info businesses and high-ticket funnels.
- Accurate funnel attribution
- Good for high-ticket offers
- Improves ad optimization
Look elsewhere if: Shopify DTC (Triple Whale).
Adjust vs Hyros pricing
Adjust
- Base$0Up to 1,500 attributions per month; for small developers
- CoreCustomUp to 250,000 attributions per year; annual contract
- EnterpriseCustomOver 250,000 attributions per year; add-ons priced separately
Hyros
- One planCustomPriced by revenue tracked; quoted on setup call
Adjust · Key features
- Install and in-app event attribution across thousands of ad partners
- SKAdNetwork and AdAttributionKit measurement for privacy-restricted iOS traffic
- Fraud Prevention Suite against click spam, SDK spoofing and fake installs
- Datascape dashboards with cohort, retention and ROAS reporting
- InSight incrementality testing using synthetic control groups
- Deep linking for retargeting and user re-engagement campaigns
Cons
- Core and Enterprise pricing is unpublished and contract-based
- Useful add-ons like fraud prevention and InSight cost extra
- Ownership by AppLovin raises neutrality questions for some buyers
Hyros · Key features
- Click and call tracking
- Long sales cycle attribution
- Ad platform conversion feedback
- Funnel and CRM integrations
- LTV reporting
- AI ad optimization
Cons
- Pricing opaque
- Onboarding required
- Niche positioning
Adjust vs Hyros: FAQ
Do Adjust and Hyros have a free plan?
Adjust has a free plan. Hyros has no free plan.