Adjust vs Everflow
Adjust and Everflow are both ad management & attribution tools. Adjust is aimed at enterprise and developers, while Everflow is aimed at E-commerce and agencies. Only Adjust has a free plan.
Mobile measurement partner for app attribution and fraud prevention
Affiliate and partner tracking with flexible payouts and attribution
| Pricing | Freemium | Paid |
| Starting price | Not published | Not published |
| Free plan | Yes | No |
| Free trial | — | — |
| Built for | Enterprise, Developers, Small businesses | E-commerce, Agencies, Enterprise, Small businesses |
| Platforms | web | web |
| Country | DE · 2012 | US · 2016 |
| Rating | — | — |
Choose Adjust if
Mobile app and game publishers spending meaningfully on paid user acquisition who need trustworthy attribution, fraud protection and iOS privacy measurement.
- Mature, widely integrated SDK used by large app publishers
- Free Base tier lets small developers start without a contract
- Strong fraud prevention and privacy-framework support
Look elsewhere if: Web-first DTC brands or apps with little paid marketing (Northbeam, Rockerbox, Google Analytics).
Choose Everflow if
Performance marketing teams and affiliate networks that need precise tracking, flexible payouts and blended attribution at volume.
- Very flexible payout and attribution rules
- Handles both brand programs and affiliate network setups
- Free migration from other tracking platforms
Look elsewhere if: Small brands starting a simple referral program on a budget (Tapfiliate, Rewardful, Refersion).
Adjust vs Everflow pricing
Adjust
- Base$0Up to 1,500 attributions per month; for small developers
- CoreCustomUp to 250,000 attributions per year; annual contract
- EnterpriseCustomOver 250,000 attributions per year; add-ons priced separately
Everflow
- CustomCustomQuote on request; 6-month minimum commitment
- OnboardingIncludedOne-time onboarding and free data migration
Adjust · Key features
- Install and in-app event attribution across thousands of ad partners
- SKAdNetwork and AdAttributionKit measurement for privacy-restricted iOS traffic
- Fraud Prevention Suite against click spam, SDK spoofing and fake installs
- Datascape dashboards with cohort, retention and ROAS reporting
- InSight incrementality testing using synthetic control groups
- Deep linking for retargeting and user re-engagement campaigns
Cons
- Core and Enterprise pricing is unpublished and contract-based
- Useful add-ons like fraud prevention and InSight cost extra
- Ownership by AppLovin raises neutrality questions for some buyers
Everflow · Key features
- Click and server-to-server conversion tracking for affiliates
- Payouts on later-stage events such as SQLs or approved leads
- Everflow Pay for managed partner payments
- Marketplace to recruit affiliates and media buyers
- Traffic health monitoring for blocked or broken tracking links
- Ad spend import from Google Ads, Facebook and TikTok
Cons
- No public pricing and a 6-month minimum commitment
- Too much platform for small creator referral programs
- Setup and tracking configuration need technical know-how
Adjust vs Everflow: FAQ
Do Adjust and Everflow have a free plan?
Adjust has a free plan. Everflow has no free plan.