Happy Valley

Activepieces vs Customer.io

Activepieces and Customer.io are both workflow automation tools. Activepieces is aimed at small businesses and developers, while Customer.io is aimed at small businesses and enterprise. Activepieces costs less, from $20/mo versus $100/mo for Customer.io. Only Activepieces has a free plan.

Activepieces

Open-source business automation

Customer.io

Behavior-triggered messaging across channels

PricingOpen source · $20Paid · $100
Starting price$20/mo$100/mo
Free planYesNo
Free trial—14 days
Built forSmall businesses, DevelopersSmall businesses, Enterprise
Platformswebweb
CountryUS · 2022US · 2012
Rating——

Choose Activepieces if

Teams wanting open-source, predictable-cost automation.

  • Open source with permissive license
  • Affordable credit-based cloud plans
  • Friendly for non-technical users

Look elsewhere if: Users needing niche integrations only Zapier has.

Choose Customer.io if

Product-led SaaS and apps with event data who need multichannel lifecycle automation.

  • Deep, flexible automation
  • Developer-friendly data model and APIs
  • Multichannel in one platform

Look elsewhere if: Newsletters and small lists (MailerLite, Kit) or enterprises wanting Braze-scale services.

Activepieces vs Customer.io pricing

Activepieces

  • Community (self-hosted)$0Open-source core, self-host on your own servers
  • Free$01,000 credits/mo, up to 5 users, unlimited flows
  • Plus$20/mo10,000 credits/mo, up to 5 users; 2 months free yearly
  • Team$200/mo50,000 credits/mo, 25 users, unlimited projects
  • UltimateCustomYearly credit pool, unlimited users, dedicated workers

Customer.io

  • Essentials$100/mo5,000 profiles, 1M emails/mo, $0.009 per extra profile
  • Premiumfrom $1,000/moBilled yearly; custom volume, premium support, HIPAA add-on
  • EnterpriseCustomAudit logs, priority support, dedicated CSM add-on

Activepieces · Key features

  • No-code flow builder with branching and loops
  • AI steps and agents
  • 280+ integrations (pieces)
  • TypeScript SDK for custom pieces
  • Self-hosting under MIT
  • Embeddable white-label automation

Cons

  • Smaller integration catalog than Zapier
  • Younger ecosystem
  • Some enterprise features paid

Customer.io · Key features

  • Visual workflows with branches, delays, A/B and webhooks
  • Real-time segments from events and attributes
  • Email, push, in-app, SMS and Slack/webhook channels
  • Data Pipelines (CDP) and warehouse sync
  • Transactional API with templates
  • Journeys analytics and deliverability tooling

Cons

  • Entry price is high for tiny products
  • Email editor less design-oriented
  • Learning curve for complex journeys

Activepieces vs Customer.io: FAQ

Which is cheaper, Activepieces or Customer.io?

Activepieces starts at $20/mo and Customer.io at $100/mo. Both prices are checked on the vendors' own pricing pages.

Do Activepieces and Customer.io have a free plan?

Activepieces has a free plan. Customer.io has no free plan, a 14-day free trial.

Not sure yet?